Citigroup - Wilmington, DE
posted 10 days ago
The VP of Citi/American Airlines Acquisitions Partner Channel Marketing is responsible for establishing and managing new partner channels with American Airlines. This role involves driving the strategy and execution of Cobrand and Proprietary Card marketing campaigns, developing customer-facing assets, and overseeing the customer experience. The VP will also manage the employee referral/incentive program, focusing on communications and resources to enhance employee engagement and retention. The position requires collaboration with various internal teams and stakeholders to ensure alignment with Citi's goals and compliance with control processes.