Communications Coordinator - Marketing

Lja Engineering - Houston, TX

Full-time - Mid Level

Houston, TX

11-50 employees

Professional, Scientific, and Technical Services

About the position

The Communications Coordinator will play a vital role in the Marketing division at LJA Engineering, focusing on developing and managing engaging content across various social media platforms. This position is essential for enhancing the company's online presence and ensuring that all communications align with the brand's voice and marketing strategies. The role requires collaboration with multiple teams to create cohesive messaging and support internal and external communications.

Responsibilities

• Develop and create engaging content for social media platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Ensure that all content aligns with brand voice, tone, and visual identity.
• Schedule and publish content across social media channels using Hubspot.
• Maintain an organized content calendar that reflects upcoming campaigns, holidays, and key events.
• Actively monitor and respond to comments, messages, and mentions across social media platforms.
• Engage with followers and industry advocates to foster a positive and interactive community.
• Assist in the planning, execution, and management of social media campaigns.
• Work with the team to ensure campaigns are aligned with broader communication and marketing strategies.
• Stay updated on social media trends, platform updates, and industry news.
• Curate relevant and shareable content that aligns with the interests of our audience and business goals.
• Work closely with graphic designers, videographers, and copywriters to develop cohesive, high-quality social media assets.
• Ensure timely delivery and execution of social media materials.
• Work with the communications and marketing team to develop and refine platform-specific strategies that drive engagement and brand awareness.
• Experiment with new platforms or features to grow the brand's online presence.
• Assist with creating internal newsletters, memos, or other communication materials to support internal campaigns or updates.
• Collaborate on promoting events through social media, including live coverage and post-event recaps.
• Support coordination of virtual or physical events by creating digital assets and tracking online engagement.
• Work with marketing, product, and sales teams to align messaging across all platforms and ensure cohesive brand storytelling.
• Assist with organizing digital assets and scheduling team meetings or brainstorming sessions.
• Regularly monitor social platforms and relevant forums for brand mentions and feedback.

Requirements

• Strong communication skills
• Ability to build strong relationships