Wolters Kluwer - Minneapolis, MN

posted 3 months ago

Full-time - Mid Level
Minneapolis, MN
10,001+ employees
Publishing Industries

About the position

As the Communications Manager at Tax & Accounting North America (TAA NA), you will play a pivotal role in shaping the narrative of our brand within the tax and accounting industry. This hybrid position requires you to be in the office two days a week, allowing for collaboration with the TAA NA leadership team and other stakeholders. Your primary focus will be on developing and executing impactful communication strategies that enhance our brand's visibility and engagement across various audiences, including employees, customers, partners, and media. In this role, you will be responsible for crafting compelling communications that resonate with diverse audiences. You will partner with the corporate External Communications team to optimize media relations and develop our public relations strategy. Additionally, you will position our company and executives as thought leaders by creating high-quality content and securing speaking opportunities. Your collaboration with HR and leadership teams will be essential in enhancing employee engagement and supporting organizational culture through effective internal communications. You will also work closely with executives to develop key messages, speeches, and presentations, ensuring alignment with business objectives. Your expertise in crisis and risk management will be crucial as you develop and execute crisis communication strategies during critical situations. Furthermore, you will continuously evaluate the effectiveness of our branding and communication initiatives, using data and insights to refine future strategies while staying ahead of industry trends. This is an exciting opportunity to make a tangible impact on our brand and drive communication strategies in a dynamic industry.

Responsibilities

  • Partner with the corporate External Communications team to develop and execute our public relations strategy.
  • Optimize media relations and craft compelling stories that enhance our public image.
  • Position our company and executives as industry leaders by developing and executing thought leadership strategies.
  • Create high-quality content and secure speaking opportunities for executives.
  • Collaborate with HR and leadership teams to create and optimize messaging that enhances employee engagement.
  • Develop key messages, speeches, and presentations for executives, ensuring alignment with business objectives.
  • Ensure all communications initiatives align with the Wolters Kluwer brand across North America.
  • Develop and execute crisis communication strategies during critical situations.
  • Continuously evaluate the effectiveness of branding and communication initiatives using data and insights.

Requirements

  • BA/BS degree in communications, marketing, journalism, English or related field highly preferred; or equivalent, relevant experience.
  • 7+ years professional communications experience within a corporate environment or matrixed organization.
  • Proficiency in executive communications, speechwriting, presentation development, and developing unified messaging across a range of products and solutions.
  • Experience with Microsoft Office Suite (Word, Excel, PowerPoint, Teams, SharePoint, and Outlook).
  • Familiarity with project management software (Asana, Monday.com, or Adobe Workfront).
  • Experience with employee communications software (PoliteMail or other).

Nice-to-haves

  • Experience in crisis communication management.
  • Familiarity with digital communication tools and platforms.
  • Strong analytical skills to measure communication effectiveness.

Benefits

  • Health insurance coverage.
  • Dental insurance coverage.
  • Vision insurance coverage.
  • 401k retirement savings plan.
  • Paid holidays and vacation time.
  • Flexible scheduling options.
  • Professional development opportunities.
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