COMMUNICATIONS MANAGER

$54,475 - $81,702/Yr

City Of Santa Fe - Santa Fe, NM

Full-time - Mid Level

Santa Fe, NM

Utilities

About the position

The Communications Manager plays a pivotal role in shaping and delivering effective communication strategies that inform and engage residents and stakeholders about City programs, policies, and initiatives. This position is responsible for planning and facilitating proactive communication efforts through various channels, including traditional press, social media, digital platforms, and public events. The Communications Manager will work closely with different departments to ensure that messaging is consistent, clear, and aligned with the City’s goals and objectives. In this role, the Communications Manager will develop communication plans that address the needs of diverse audiences, ensuring that information is accessible and relevant. This includes crafting press releases, managing social media accounts, and organizing community outreach events. The position requires a strong understanding of public relations and media relations, as well as the ability to analyze and respond to public feedback and media inquiries. The ideal candidate will possess excellent writing and verbal communication skills, with a proven track record of successful communication campaigns. They will also be adept at using digital tools and platforms to enhance engagement and reach. The Communications Manager will serve as a key spokesperson for the City, representing its interests and initiatives to the public and media. This role is essential in fostering transparency and building trust between the City and its constituents.

Responsibilities

• Plan and facilitate proactive communication about City programs, policies, and initiatives.
• Develop and implement communication strategies that engage residents and stakeholders.
• Craft press releases and manage media relations to ensure accurate representation of City initiatives.
• Utilize social media and digital platforms to disseminate information and engage with the community.
• Organize public events to promote City programs and gather feedback from residents.
• Collaborate with various departments to ensure consistent messaging across all communication channels.
• Analyze public feedback and media inquiries to inform future communication efforts.

Requirements

• Bachelor's degree in Communications, Public Relations, or a related field.
• Minimum of 3 years of experience in communications or public relations.
• Strong writing and verbal communication skills.
• Experience with social media management and digital communication tools.
• Ability to work collaboratively with diverse stakeholders and departments.

Nice-to-haves

• Experience in a government or public sector communication role.
• Familiarity with crisis communication strategies.
• Knowledge of community engagement practices.