Communications Manager

Anisa International - Atlanta, GA

Full-time - Mid Level

Atlanta, GA

Food and Beverage Retailers

About the position

As the Communications Manager at Anisa International, you will be at the forefront of shaping and executing our global communication strategies. This pivotal role involves driving the organization's messaging, enhancing our brand reputation, and ensuring cohesive narratives across all platforms. Your strategic influence will extend across external and internal communications, including PR, social media, and corporate branding. You will play a key role in transforming Anisa International's mission into globally impactful narratives that resonate across diverse markets. By elevating our story and aligning our brand consistently worldwide, you will contribute directly to our growth and success.

Responsibilities

• Craft and execute comprehensive global communication strategies to support corporate objectives and elevate visibility for Anisa International and Anisa Advocacy.
• Lead global press communications, develop media relations strategies, and coordinate with external PR teams to secure earned media placements.
• Manage the CEO's engagement with media, including preparation for interviews and public appearances.
• Oversee all internal and external corporate communication materials to ensure they align with the CEO/COS vision.
• Drive the development of marketing content and sales materials that cater to a global audience.
• Support the CEO in developing compelling copy specifically tailored for the Anisa Beauty Brand, to be utilized across various platforms and channels, including videos and digital content.
• Oversee and enhance both Anisa International's and the CEO's social media platforms, ensuring that all content aligns with and reinforces overarching corporate messaging and strategic goals.
• Develop and execute a tailored social media strategy for Anisa International and the CEO that effectively engages key audiences and amplifies the company's reach.
• Monitor engagement and adapt strategies to maximize impact, maintaining a cohesive and influential online presence for Anisa International and the CEO.
• Work closely with marketing, sales, and external PR teams to coordinate and optimize cross-channel messaging and campaigns.
• Establish best practices, standards, and processes to ensure clear, consistent internal/external messaging.
• Guide executive leaders and help manage sensitive corporate communications.
• Regularly assess the effectiveness of communication strategies and social media efforts, making data-driven recommendations for improvement.
• Travel up to 20% to represent Anisa International, enhancing our global outreach and market penetration.

Requirements

• Bachelor's Degree in Communications, Marketing, Business, or a related field.
• 4-6 years in communications or marketing, with a preference for experience in public relations and international engagements.
• Demonstrated excellence in written and verbal communication, with a proven ability to forge strong connections via social media platforms.
• Strong understanding of branding principles and cultural nuances, essential for global operations.
• Highly adaptable, capable of thriving in a fast-paced and dynamic work environment.
• Ability to work effectively both independently and as part of a diverse team.
• Proficiency in Microsoft Office Suite, Box, NetSuite, and Monday, along with experience in using social media management tools.
• Exceptional organizational and project management skills, with a keen attention to detail and accuracy.

Benefits

• 10 paid holidays
• Free products
• 4 weeks of Paid Time Off
• Birthday PTO Day
• 6 Mental Health Days
• 6 Volunteer Days each year
• Employee Assistance resources
• Tuition Reimbursement
• Monthly Health Benefits
• Meals Reimbursement
• Life and Disability Insurance
• 401(k) match after 1 year