Communications Manager

$75,000 - $80,000/Yr

Point Reyes National Seashore Association - Point Reyes Station, CA

Full-time - Mid Level

Point Reyes Station, CA

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The Communications Manager at Point Reyes National Seashore Association (PRNSA) is responsible for advancing and implementing a comprehensive communications program that fosters community engagement and support for the organization's mission. This role requires a creative professional skilled in various communication mediums to enhance PRNSA's visibility and impact. The ideal candidate will be a self-directed project manager who thrives in a collaborative environment, focusing on strategic planning, content creation, media relations, and program management.

Responsibilities

• Design a strategic, comprehensive communications plan and calendar in collaboration with various departments.
• Identify key messages and approaches for different audiences and initiatives.
• Implement, manage, and evaluate annual communications strategies.
• Provide consultation on strategies and content development for events, programs, and donor campaigns.
• Write and edit content for newsletters, social media, press releases, and other communications.
• Develop compelling stories that highlight PRNSA's impact and mission.
• Build and maintain relationships with journalists and secure media coverage.
• Manage and grow effective social media presence across platforms.
• Ensure website and social media accounts are maintained and up to date.
• Manage outside design, printing, and vendor relationships.
• Evaluate the effectiveness and impact of communications strategies.
• Help plan and promote events such as fundraisers and community outreach activities.

Requirements

• A minimum of 3 years of experience in communications and marketing, preferably in an environmental-focused organization.
• Solid research, writing, and editing skills.
• Demonstrated ability to create and implement comprehensive communications materials.
• Knowledge of strategic planning for communications projects and technical requirements of communication tools.
• Experience with digital and print communications, including design concepts and various media.
• Excellent verbal, public speaking, and interpersonal communication skills.
• Ability to incorporate diverse perspectives and demonstrate cultural competence.
• Demonstrated planning, evaluation, and project management skills.
• Proficiency in collaboration tools including Microsoft Office Suite and Google Workspace; graphic design skills in Canva and Adobe Creative Suite.

Nice-to-haves

• Experience in environmental sciences, parks, conservation, or related fields.
• Commitment to equity and inclusion.

Benefits

• 403(b) retirement plan
• Dental insurance
• Paid time off