Communications/Sales-Marketing Manager

Unclassified - Pittsburgh, PA

Full-time - Mid Level

Pittsburgh, PA

About the position

The Communications/Sales-Marketing Manager will play a pivotal role in shaping the organization's public image and communication strategies. This position requires a dynamic individual who can identify press opportunities through evolving issues and develop compelling content for various dissemination channels, including press releases, social media, and websites. The manager will ensure that all key messages align with the organization's vital business strategies, serving as the media liaison and formal spokesperson for the organization. In this role, the manager will conduct press conferences and briefings, scanning the media marketplace to stay updated on the latest trends. Monitoring online and offline campaigns is crucial, as the manager will be responsible for reporting on results and negotiating with media channels to secure competitive deals. Building and managing the organization's social media profile and presence is essential, as is promoting additional projects to support new product launches. The manager will also focus on building long-term relationships with media influencers and appropriately managing the organization's media budget. This position requires a proactive approach to communications, with a strong emphasis on analytical thinking and the ability to work under pressure while meeting deadlines. The ideal candidate will possess excellent interpersonal, communication, and public speaking skills, enabling them to effectively represent the organization in various media interactions.

Responsibilities

• Identify press opportunities through evolving issues.
• Develop content for dissemination via press releases, social media, websites, and other distribution channels.
• Ensure that key messages align with vital business strategies.
• Serve as the organization’s media liaison and formal spokesperson.
• Conduct press conferences and briefings.
• Scan the media marketplace to keep up-to-date on the latest media trends.
• Monitor online and offline campaigns, and report on results.
• Negotiate with media channels to close competitive deals.
• Build and manage the organization's social media profile and presence.
• Promote additional projects to support new product launches.
• Build long-term relationships with media influencers.
• Appropriately manage the organization’s media budget.

Requirements

• Bachelor's degree in Communications/Media or related field (essential).
• 3 years of work experience as a Media Manager or similar role.
• Demonstrable experience with building effective media campaigns.
• Ability to create appropriate content for dissemination via press releases, social media, websites, and other distribution channels.
• Ability to conduct press conferences and briefings.
• Ability to nurture long-term relationships with key media influencers.
• Analytical thinker with strong conceptual and research skills.
• Natural leader who displays strong decision-making and attention to detail.
• Ability to work under pressure and meet deadlines.
• Ability to work independently and as part of a team.
• Excellent interpersonal, communication, and public speaking skills.