Complex Director of Sales - El Rey Court and

The Lodge at Santa Fe - Santa Fe, NM

Full-time - Senior

Santa Fe, NM

101-250 employees

About the position

The Complex Director of Sales at Schulte Hospitality Group is a leadership role focused on driving sales and revenue for the El Rey Court and The Lodge at Santa Fe properties. This position emphasizes teamwork, effective communication, and service excellence to enhance customer loyalty and maximize revenue opportunities. The director will oversee sales strategies, pricing recommendations, and market analysis while fostering a positive work environment that prioritizes employee development and engagement.

Responsibilities

• Maintain and promote a teamwork environment with effective and clear communication amongst co-workers through positive leadership
• Provide pricing and guidance recommendations to sales staff, review and approve any special corporate negotiated rates
• Develop a working knowledge of the operations of the hotel, including food and beverage, guest services, reservations
• Develop a complete knowledge and ensure adherence to company sales policies and SOPs
• Drive customer loyalty to grow share of the account by delivering service excellence throughout each customer experience
• Provide guidance for RFP Season Annually to National Sales with the help from GM and/or Regional DOS & National Sales
• Ensure all pertinent aspects of solicitation, closing, and customer communications are complete and documented for the team
• Identify and pursue new and repeat business through prospecting calls, visits, site tours, lunches, and networking events
• Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies
• Analyze sales and revenue management reports to identify trends and future demand opportunities
• Monitor pricing, MAR and other minimums to ensure pricing is within an acceptable range based on available inventory, current sales/revenue strategies and market demand
• Participates in forecasting for revenue and expenses
• Conduct ongoing competitor price and product analysis to ensure proper rate positioning and product offering relative to competition
• Conducts weekly and monthly share analysis for measurement of hotels market performance versus competition and implements strategies accordingly in conjunction with the Regional Director of Sales, Regional Director of Revenue Management, GM
• Recommend and implement new sales programs at the hotel and accurately track ROI
• Initiates collateral and online marketing efforts to include all printed sales collateral, direct mail, discount promotions, e-mail marketing, website presence and tracks ROI on all advertising and marketing spend
• Prepares annual marketing/business and budget plans
• Set and monitor team member goals including weekly sales activities, room night and revenue goals monthly, quarterly, yearly
• Abides by Prime Time Selling hours
• Perform any other job-related duties as assigned

Requirements

• Minimum of Bachelor's Degree in Hotel Administration, Business, or Marketing
• Minimum of 5 years in progressive hotel sales with leadership responsibilities
• Strong analytical skills relative to impact on hotel revenues
• Ability to communicate effectively verbally and in writing
• Strong interpersonal skills
• Strong understanding of revenue management principles
• Proficient in Microsoft Office Products, focus on Excel, Word and Outlook
• Ability to travel as needed
• Must have flexible work hours that may include evenings, weekends, and holidays

Benefits

• Work Today, Get Paid today, with Daily Pay!
• Free Telemedicine and Virtual Mental Health care access for All Associates starting day one!
• Multiple Health Insurance and Life Insurance options
• 401k Plan + Company Match
• Paid Time Off
• Holiday Pay
• Pet Insurance
• Employee Assistance Program
• Schulte Savings Marketplace Discounts on event tickets, electronics, gym memberships + more!