Content & Copywriting Manager

$114,120 - $176,560/Yr

Perkins Coie - Chicago, IL

Full-time - Mid Level

Chicago, IL

Professional, Scientific, and Technical Services

About the position

The Content and Copywriting Manager (CCM) at Perkins Coie is responsible for driving the delivery of high-quality content to enhance brand awareness, articulate the firm's capabilities, and improve SEO rankings. This role involves overseeing a team of 3-4 members to support marketing and business development efforts by creating various external-facing content, including lawyer bios, event communications, and marketing assets. The CCM will implement content process improvements and collaborate with various teams to ensure effective communication and consistency across all content mediums.

Responsibilities

• Develop a content framework and produce exceptional quality content including lawyer bios, collateral, website and advertisement copy, and event assets.
• Implement content process improvements to assist the Marketing and Business Development team in prioritizing high-impact content.
• Devise a systematic approach to planning, organizing, and producing content with a focus on continuous improvement.
• Manage and mentor a team of 3-4 professionals responsible for drafting, editing, and publishing all content.
• Oversee the development of external-facing content for the firm, including high-profile writing assignments related to marketing and business development efforts.
• Review and edit lawyer-authored client updates to ensure compliance with editorial standards.
• Set editorial guidelines for market and client-facing content and ensure consistency across mediums.
• Collaborate with the marketing and business development team, Design, Marketing, HelpDesk, and other colleagues to develop effective communications.
• Manage and maintain the firm's style guide and conduct regular training for colleagues on communication style.
• Provide communications oversight for various content types including blogs, websites, and client updates.

Requirements

• BA or MA in communications, journalism, public relations, English, or related field.
• At least six years of marketing communications and editing experience.
• Experience in the legal and/or professional services industry leading and managing a content team is highly preferred.
• Strong proficiency with Microsoft Office Suite.
• Exceptional copywriting, editing, and storytelling skills with sound knowledge of AP style.
• Excellent organizational and planning skills with the ability to prioritize multiple tasks and projects.

Nice-to-haves

• Intellectual curiosity to stay abreast of developments in the content strategy field.
• Ability to identify visual elements to enhance content and storytelling.
• Strong supervisory and motivational skills.

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Paid holidays
• Paid time off
• Parental leave
• Tuition reimbursement