Content Creator

High Point University - High Point, NC

Full-time - Entry Level

High Point, NC

Educational Services

About the position

High Point University's Office of Communications is currently seeking a full-time Content Creator. This position highlights High Point University's incredible distinctions in both long-form and short-form stories and marketing copy for a variety of print and digital platforms, including the HPU Magazine. The Content Creator will write new copy, curate, and repurpose existing copy, and curate other content such as photos, and will enjoy proof reading and fact checking content. The Content Creator will love interviewing and gathering information from a variety of campus stakeholders to channel it all into an engaging story written with external constituents and future family audiences in mind.

Responsibilities

• Effectively writes, curates and edits timely, compelling content that positively promotes the HPU story in a manner consistent with HPU's brand.
• Writes, edits and organizes content while maintaining the HPU voice.
• Works with various leaders on campus to gather accurate information and channel it into a compelling story.
• Covers university events to be documented in print publications or university news.
• Conducts interviews and/or requests for information from students, faculty, staff, alumni, parents, donors, business leaders and community members.
• Curate photos or video elements and schedules and participate in shoots to ensure accurate visuals accompany projects.
• Submits content for approval and follows the appropriate approval and editing process.
• Curates and repurposes existing content to accompany new or updated materials.
• Ensures accurate information is used across multiple channels.
• May serve as a liaison to the campus, external constituents, or vendors, thereby serving as a positive representative of HPU.
• Uses scheduling, posting, archiving and content management systems as assigned.
• Maintains positive work atmosphere by acting and communicating effectively with students, students' parents, faculty, co-workers, and managers.
• Serve on the university Emergency Communications Committee as needed.
• Other duties as assigned.

Requirements

• Bachelor's degree required.
• Minimum one year experience in strategic communications, public relations, marketing or similar field preferred.
• Ability to passionately promote The Premier Life Skills University through content in a manner consistent with the university's brand.
• Ability to effectively write, curate, proofread and edit compelling content that is free of spelling, grammar, and punctuation errors.
• Ability to write sales and marketing materials that are persuasive and compelling.
• Unmatched attention to detail and organizational skills.
• Willing to quickly learn new skills and solve complex problems.
• Follows instructions well and is enthusiastic about completing assignments.
• Effective fact checking, information gathering, research capabilities, and interviewing skills.
• Ability to work with a group of writers, designers, photographers, and other team members to meet a common goal.
• Ability to manage numerous assignments with multiple deadlines.
• Obtains knowledge and understanding of university print publications and digital platforms in order to write and create channel-specific content.
• Proficiency in Microsoft Office including Microsoft Word, as well as Adobe Acrobat Pro.
• Working knowledge of basic photo editing programs, or willingness to quickly learn.
• Ability to take an idea with minimal direction and channel it into a final product.
• Ability to collaborate with stakeholders across campus.
• Ability to anticipate challenges and take a proactive approach to finding solutions.
• Effective oral communication skills; strong interpersonal skills.