Flat Branch Home Loans - Chesterfield, MO
posted 4 months ago
We are seeking a creative and dynamic Content Creator to join our corporate marketing team at Flat Branch Home Loans. The Content Creator will be responsible for developing engaging, high-quality content across various platforms, including social media, blogs, websites, and other digital channels to promote our corporate and leadership voice. This role requires a strong ability to translate broad ideas into clear, compelling narratives that resonate with our target audience. Additionally, the Content Creator will help outline video marketing plans with leadership members and edit the videos to be engaging for internal and external platforms. The Content Creator will work one-on-one with our CEO and President to establish a strategy and outline for PR and communications to promote the Flat Branch corporate brand. This position will report to the Director of Marketing and will involve collaboration with various leadership members on PR and content creation for the corporate brand. The role also includes researching industry trends, audience preferences, and competitors' content to develop and manage marketing communication and advertising plans that promote Flat Branch Home Loans (FBHL). In this position, the Content Creator will provide media and video training to leadership members for internal and external facing videos, edit and distribute videos in collaboration with the Field Producer and Media Coordinator, and assist in company culture (ESOP) building initiatives with the Director of Marketing. Regular meetings with the CEO, President, and Director of Marketing will be essential to ensure alignment on strategies and initiatives. The role will also require auditing public relations and reputation regularly to implement effective brand reputation strategies, researching and reporting on competitors, and attending corporate events as assigned. The Content Creator will need to meet deadlines on long-term schedules and fast-paced turn-around times while maintaining open communication throughout the entire process with Flat Branch operations, leadership, area managers, and the marketing team members.