Content Creator

$41,350 - $45,822/Yr

Champion Car Company - Mooresville, NC

Part-time - Intern

Mooresville, NC

Motor Vehicle and Parts Dealers

About the position

The Marketing & Content Specialist at Champion Car Company is responsible for enhancing the brand's visibility and engagement through creative content development and marketing strategies. This role involves producing high-quality written, visual, and video content, managing social media accounts, and assisting in online advertising and website management. The specialist will play a crucial role in building the brand and fostering customer relationships in the automotive industry.

Responsibilities

• Produce high-quality written, visual, and video content for various platforms.
• Craft engaging content that showcases vehicles and company culture.
• Contribute to brand strategy development and implementation.
• Assist in the design and production of marketing materials.
• Develop and execute social media strategies to increase engagement.
• Manage social media accounts and monitor performance.
• Assist in planning and executing online advertising campaigns.
• Maintain and update the company website with current content.
• Develop and execute email marketing campaigns to nurture leads.
• Utilize CRM software to track customer interactions and manage leads.
• Conduct keyword research and optimize content for SEO.
• Track and analyze key marketing metrics and prepare reports.
• Assist in planning promotional events.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• 3+ years of experience in marketing and content creation.
• Excellent writing, editing, and proofreading skills.
• Strong visual storytelling skills with proficiency in photography and videography.
• Solid understanding of social media marketing and online advertising.
• Knowledge of SEO principles and best practices.
• Experience with Shopify or other e-commerce platforms is a plus.
• Experience with marketing automation tools like Mailchimp or HubSpot is a plus.
• Highly organized and detail-oriented with the ability to manage multiple projects.
• Excellent communication and interpersonal skills.

Nice-to-haves

• Strong understanding of the automotive industry.
• A passion for cars and the automotive industry.

Benefits

• Competitive salary
• Opportunities for professional development
• Employee discount
• Flexible schedule
• Positive work environment
• Collaborative team atmosphere