Content Marketing Coordinator

Ridge Marketing - Basking Ridge, NJ

Full-time - Entry Level

Hybrid - Basking Ridge, NJ

About the position

The Content Marketing Coordinator will play a vital role in developing and executing marketing campaigns for national and global brands. This position requires a passion for writing, content creation, and data analytics, as well as experience with marketing automation tools. The coordinator will work closely with the Senior Director of Marketing and a talented team to create engaging content across various platforms while learning and growing within the marketing field.

Responsibilities

• Assist with the planning and execution of client marketing campaigns
• Help create content for websites, emails, videos, social media, blogs, and ads
• Work with the team of designers, developers, and marketers to execute projects
• Conduct client and competitive research
• Use marketing automation tools to manage and measure campaigns
• Implement SEO strategies and content optimization
• Assist with PPC campaigns on Google, LinkedIn, and Meta
• Manage social media calendars, content creation, posting, and tracking
• Assist with the client reporting process, tracking and measuring results

Requirements

• At least two years of experience in the workforce
• Strong research skills and a passion to learn new things
• Experience with Google Analytics, Google Ads, and tools like SEMrush
• Experience with marketing automation tools like Hubspot and Marketo
• Experience with email marketing tools like Mailchimp and Constant Contact

Nice-to-haves

• Certifications in Google, Google Ads, HubSpot, etc.

Benefits

• Health insurance
• Paid time off
• Retirement plan