Middesk - San Francisco, CA
posted about 2 months ago
Middesk is on a mission to simplify the way businesses interact and collaborate. Since its inception in 2018, the company has emerged as a leader in the business identity market, addressing the challenges of manual processes in business identity verification. Our innovative platform provides financial institutions and fintech companies with access to comprehensive and up-to-date information, enabling them to make informed decisions and streamline the onboarding process for businesses seeking financial products and services. Recognized by Forbes as part of the Fintech 50 List and backed by prominent investors like Sequoia Capital and Accel Partners, Middesk is at the forefront of transforming business identity verification. We are currently looking for a strategic Senior Content Marketing Manager to join our dynamic team in San Francisco. This role is pivotal in shaping and executing a thought leadership strategy that enhances Middesk's brand visibility, fosters customer engagement, and drives lead generation. The successful candidate will collaborate closely with various teams, including product, sales, and customer success, to produce compelling content that resonates with our target audience and aligns with our marketing objectives. In this role, you will be responsible for developing and implementing a comprehensive content marketing strategy that supports our overall marketing goals, including brand awareness, revenue influence, and customer retention. You will lead the creation of high-quality content across multiple formats, manage an editorial calendar, and work with SEO agencies to optimize content for search engines. Additionally, you will position Middesk as a thought leader in the business identity and verification space by addressing industry trends and challenges through engaging content. Your ability to analyze performance metrics and refine strategies based on data-driven insights will be crucial in maximizing the impact of our content initiatives.