Axonius - New York, NY

posted about 1 month ago

Full-time - Mid Level
New York, NY
501-1,000 employees

About the position

The Content Marketing Manager at Axonius will be responsible for defining and managing a structured content program, creating and distributing technical content that aligns with the Axonius brand. This role requires strong writing and production skills to effectively convey technical concepts to a technical audience. The manager will collaborate with the Marketing organization to prioritize and deliver content that supports brand awareness and demand generation initiatives, making a measurable impact on the company's go-to-market efforts.

Responsibilities

  • Collaborate with key stakeholders to formulate a winning content marketing strategy.
  • Decide on effective content formats and distribution channels for demand creation and capture.
  • Implement measurement to assess content performance across all channels and audiences.
  • Collaborate with regional Marketing teams to gather requirements and prioritize content production.
  • Plan and oversee the content production schedule for timely delivery across channels.
  • Review content performance metrics to make data-driven decisions.
  • Write and edit engaging content including web copy, blog posts, solution briefs, and whitepapers.
  • Work with brand and design teams to produce high-quality assets.
  • Collaborate with regional Marketing teams to schedule and distribute content assets.

Requirements

  • Proven ability to write high-quality technical content, preferably in the Security space.
  • Prior experience managing or participating in a B2B content marketing program.
  • Strong interpersonal skills to build and maintain relationships with stakeholders at all levels.
  • Expertise in communication tools and platforms, including content management systems.

Benefits

  • Stock options
  • Attractive benefits
  • Annual bonus
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