Reliaquest - Tampa, FL
posted about 2 months ago
As a Content Marketing Manager with ReliaQuest, you will be responsible for developing and implementing a comprehensive content strategy to engage our target audience, build brand awareness, and drive conversions. This role requires a blend of creativity, strategic thinking, and analytical skills. The ideal candidate will have a strong background in writing, content creation, content marketing, and SEO. In this position, you will support the development and implementation of a comprehensive content marketing strategy that aligns with ReliaQuest's business goals and objectives. You will create high-quality, compelling written content including blog posts, whitepapers, case studies, website content, infographics, and more, with a deep understanding of our customers and the outcomes they are looking to achieve. Collaboration with cross-functional teams will be essential to ensure that all content aligns with product launches, campaigns, and other marketing initiatives. You will also be responsible for ensuring that all content is on-brand, consistent in style, quality, and tone of voice, and optimized for search engines and user experience. Reporting on the effectiveness of content marketing efforts and adjusting strategies as needed will be a key part of your role, ensuring that our content marketing initiatives are successful and impactful.