Compass Group - Atlanta, GA
posted 4 months ago
Morrison Healthcare is seeking a Content Marketing Specialist to join the Compass One Healthcare marketing team at our corporate offices located in Atlanta, GA or Charlotte, NC. This role is pivotal in managing all social media activities and providing marketing support for high-quality sales materials, digital storytelling, and special projects across Compass One Healthcare sectors. The Content Marketing Specialist will work closely with leadership, operations, and sales teams to support efforts aimed at retaining and growing the business, as well as enhancing associate recruitment initiatives. In this position, the individual will align the social media strategy with the enterprise editorial calendar, overseeing all content activation across various digital channels, including social media platforms and brand websites. The role requires collaboration with the content marketing manager, sector support teams, and sales to produce compelling content tailored for sector digital channels. Additionally, the Content Marketing Specialist will manage the advertising strategy for all social media channels, maintain and organize user-generated content and digital assets, and make necessary updates to sector websites while influencing channel strategy and roadmap. The ideal candidate will be expected to think creatively to develop innovative ideas for digital storytelling and social media campaigns. They will also research, conceptualize, and design targeted content marketing materials for assigned Compass One Healthcare sectors. Support for tradeshows, partnership events, and other projects will also be part of the responsibilities, along with writing, editing, and honing custom content for proposals and special projects. The role may involve some travel, estimated at up to 25%.