Aquent - Boston, MA
posted 3 months ago
The Content Writer for AI Integration will play a vital role in enhancing the creation of engaging and SEO-friendly content using a proprietary Generative AI tool. This position is essential for crafting narratives and messages that align with the brand's voice while ensuring that the content generated meets agency-grade quality standards. The role requires a strong understanding of the pharmaceutical industry, as the content must adhere to strict regulatory guidelines. The Content Writer will be responsible for refining AI-generated content to make it relatable and engaging for the target audience, ensuring clarity and accuracy throughout the process. In this role, the Content Writer will participate in ideation sessions, both online and in-person, to brainstorm themes and content ideas based on inputs from brand teams. They will edit and refine AI-generated content, collaborate with prompt experts to adjust prompts based on content quality, and write compelling headlines and calls-to-action. Additionally, the Content Writer will review and update existing content to improve SEO rankings and user engagement, conduct keyword research, and integrate relevant keywords into the content without compromising scientific integrity. The position requires a collaborative approach, working closely with graphic designers to ensure seamless integration of text and visuals. The Content Writer must possess a scientific background to ensure content accuracy and relevancy, particularly in the context of pharmaceutical and healthcare topics. This role is crucial for maintaining the brand voice and ensuring that all content is engaging, clear, and free of errors.