Content Writer (B2B SaaS)

$70,000 - $70,000/Yr

Mytime - Los Angeles, CA

Full-time - Entry Level

Remote - Los Angeles, CA

Publishing Industries

About the position

MyTime is seeking a skilled Content Writer to join our Marketing team, focusing on B2B content creation within the SaaS industry. The ideal candidate will possess a strong ability to communicate clearly and effectively, crafting both long and short-form content that resonates with our target audience. This role is pivotal in enhancing our brand's voice and driving engagement through various content platforms, including blogs, white papers, case studies, email campaigns, and social media. The Content Writer will collaborate closely with marketing, sales, and product teams to ensure that all content aligns with our business objectives and reflects our brand identity. In this position, you will be responsible for developing high-quality content that not only engages but also converts potential customers. You will enhance our content delivery by implementing SEO best practices, thereby driving traffic and increasing engagement. Additionally, you will manage our content calendar, ensuring timely publication of materials and analyzing content performance metrics to gauge effectiveness. Your insights will guide data-driven recommendations for content optimization, contributing to our Product Marketing and Account-Based Marketing (ABM) strategies. The role requires staying updated on industry trends and the competitive landscape to ensure that our content remains relevant and innovative. You will work closely with design and multimedia teams to incorporate visual elements into your writing, creating a more engaging experience for our audience. This position is fully remote, allowing for flexibility in your work environment while contributing to a dynamic and growth-oriented company culture.

Responsibilities

• Develop and deliver high-quality content for various platforms including blogs, white papers, case studies, email campaigns, and social media.
• Collaborate with marketing, sales, and product teams to create compelling content that reflects our brand's voice and meets our business objectives.
• Enhance our content delivery with SEO best practices to drive traffic and engagement.
• Actively contribute to and manage our content calendar, ensuring timely publication of materials.
• Analyze content performance metrics to gauge content effectiveness and make data-driven recommendations for content optimization.
• Actively contribute to Product Marketing and Account-Based Marketing (ABM) strategies, creating targeted content that aligns with business goals and customer segments.
• Work closely with design and multimedia teams to incorporate visual and multimedia elements into content.
• Stay updated on industry trends and competitive landscape to ensure content relevance and innovation.

Requirements

• Bachelor's degree in Journalism, Communications, or a related field.
• Proven experience in B2B content writing, preferably in a SaaS or technology-focused company.
• Strong portfolio showcasing a range of writing styles and content types.
• Excellent research, writing, and editing skills, with an ability to distill complex topics into clear, engaging narratives.
• Experience with SEO principles and content management systems.

Nice-to-haves

• Active contributor or recognized writer in marketing content creation, with publications or a blog, particularly for Product Marketing and Account-Based Marketing (ABM) initiatives.
• Experience crafting content that drives lead generation and aligns with sales goals.
• Proficiency in using analytics tools to measure content effectiveness and guide strategies.
• Ability to collaborate effectively with cross-functional teams to ensure content accuracy and effectiveness.
• Adaptability to evolving company needs and ability to scale content strategies as the company grows.

Benefits

• Competitive salary of $70,000 per year.
• Comprehensive benefits package including health, dental, and vision insurance.
• 401(k) plan to help you invest in your future.
• Generous vacation policy and paid holidays to ensure work-life balance.
• Fully remote position, offering flexibility to work from anywhere.
• Dynamic work environment with the opportunity for professional growth and development.