Content Writer

$70,000 - $80,000/Yr

Ajinomoto Foods North America - Ontario, CA

Full-time - Mid Level

Ontario, CA

Food Manufacturing

About the position

The Content Writer at Ajinomoto Foods North America will play a pivotal role in shaping the narrative and communication strategies for our diverse brands, including Ajinomoto, Jose Ole, Tai Pei, and Ling Ling. This position requires a versatile writer who can effectively convey stories and campaigns through clear and impactful copy across various channels. The ideal candidate will possess a strong understanding of keyword research and SEO strategies, enabling them to enhance the visibility and engagement of our content. The role demands creativity, strategic thinking, and the ability to adapt messaging to align with brand voice and objectives. In this position, the Content Writer will be responsible for crafting compelling copy for web, print, and packaging, ensuring that all content adheres to SEO best practices. The writer will also optimize email communications, focusing on subject lines and headlines that drive open and click-through rates. Collaboration is key, as the writer will partner with both internal creative teams and external agencies to produce engaging marketing materials. Additionally, the role includes proofreading and copyediting responsibilities to maintain high standards of quality across all written content. The Content Writer will also be tasked with developing a growth-oriented digital content strategy in collaboration with the marketing team. This strategy will aim to generate content that not only raises our online rankings but also drives traffic to our platforms. Researching topics within the competitive landscape will be essential to ensure that our content remains relevant and impactful. Overall, this position is integral to enhancing our brand presence and achieving business objectives through effective storytelling and communication.

Responsibilities

• Write clear, concise copy for web, print, and packaging, inclusive of SEO best practices.
• Optimize email copy, including subject lines and catchy headlines with attention to open-rate and click-thru-rate statistics.
• Help conceptualize marketing materials for the brands.
• Partner with internal creative and external agencies for compelling copy on marketing advertisements.
• Provide proofreading and copyediting support.
• Craft engaging and informative copy for social media, product detail pages, emails, and recipes, ensuring alignment with brand voice and messaging.
• Develop and foster a growth-oriented digital content strategy with the marketing team to generate content that raises our online rankings and drives traffic.
• Research topics within our competitive landscape.

Requirements

• 3+ years copywriting experience in B2C integrated campaigns.
• Strong portfolio demonstrating both print and digital/email samples.
• Effective verbal and written skills including excellent spelling and grammar.
• Attention to detail, good organizational skills, and the ability to handle multiple projects simultaneously while meeting tight deadlines in a fast-paced environment.
• Collaborative work style.
• Demonstrated ability to write strategic and creative copy.
• Knowledge of SEO, including ability to research the latest trends.
• Ability to develop extensive content in the brand voice.
• Proven results in driving business objectives through copy.