Compass Group - Charlotte, NC
posted about 2 months ago
As a Content Writer at Compass Community Living (CCL), you will play a pivotal role in our B2B marketing team, where your primary responsibility will be to craft compelling narratives that resonate with diverse audiences. This position requires a creative individual who thrives in a fast-paced environment and is adept at collaborating with various teams, including sales, client excellence, consumer experience, and operations. Your work will involve creating, editing, and enhancing a wide range of content types, ensuring that each piece aligns with our brand voice and meets the specific needs of our clients. In this role, you will be responsible for developing engaging content across multiple brands, adapting your writing style to fit each brand's unique identity. This includes generating story ideas, conducting interviews, and producing both long- and short-form content such as articles, scripts, proposals, brochures, and case studies. You will ensure that all messaging is consistent and tailored to the audience and medium, whether for internal communications or external marketing efforts. Additionally, you will review and edit copy for clarity and consistency, adhering to AP style guidelines. Your research skills will be crucial as you conduct interviews and gather information to write detailed case studies and compelling stories that reflect the distinct voices of our brands and clients. You will also assist in developing editorial calendars and enhancing existing content, working closely with internal teams to gather information and brainstorm ideas that align with business objectives. This role may also include other duties as assigned, providing you with a dynamic and varied work experience.