Contract Web Copywriter

$83,200 - $93,600/Yr

Certus - Orlando, FL

Full-time - Mid Level

Remote - Orlando, FL

Real Estate

About the position

The Contract Web Copywriter at Certus is responsible for creating SEO-optimized marketing content that drives eCommerce results. This role involves collaborating with Product Marketing, SEO, and Design teams to produce compelling copy for various digital platforms. The position is fully remote and is expected to last for three months, with the possibility of extension, requiring a commitment of 40 hours per week.

Responsibilities

• Write compelling marketing copy for websites and other digital marketing mediums, including SEO-optimized articles, blogs, product descriptions, FAQs, and landing pages.
• Follow detailed SEO briefs and optimize your content to rank for target keywords.
• Revise and edit your copy as needed, incorporating feedback from the editor and SEO team.
• Adapt your writing style to appeal to target audiences across multiple industries and topics.
• Write compelling marketing copy that motivates course sales.
• Maintain a clear and consistent brand voice, adhering to AP Style and brand-specific style guides.

Requirements

• 3+ years' experience in a copywriter role, preferably in eCommerce.
• Digital copywriting experience with an online portfolio to share.
• Ability to write clearly, concisely, and accurately.
• Basic understanding of content marketing strategy and website UX best practices.
• Strong knowledge of SEO best practices, keyword research, and on-page optimization techniques.
• Experience using AI tools for SEO optimization.
• Ability to research, self-edit, and write engaging copy.
• Excellent interpersonal communication skills.
• Self-motivated and well-organized.

Nice-to-haves

• Bachelor's Degree in Communications, Marketing, Advertising, English, or Journalism.
• Experience developing eCommerce content for regulated industries.
• Experience conducting keyword research and SEO-focused content updates.
• Experience in the eLearning industry.

Benefits

• Internal mobility program