Coordinator, Originals Marketing

$42,224 - $78,416/Yr

Warnermedia - Hudson, NY

Full-time - Entry Level

Hudson, NY

Professional, Scientific, and Technical Services

About the position

The Coordinator for the HBO and Max Originals Marketing team will support the development and execution of integrated campaigns for HBO and Max's Drama and Documentary titles. This role involves close collaboration with the marketing team, assisting in both Strategy and Creative Marketing areas for various programs. The position focuses on day-to-day program support, including audience strategy, social strategy, campaign creative development, activations, partnerships, and promotions.

Responsibilities

• Coordinating communication among cross-functional stakeholders and performing administrative tasks such as scheduling meetings and maintaining project boards.
• Developing marketing strategy materials, including campaign timelines and promotional activation briefs.
• Shaping and executing marketing strategies across various channels, including social media and paid media.
• Creating and executing creative assets for HBO & Max Originals campaigns, including Key Art and digital content.
• Organizing and filing a high volume of assets for research and tracking trends related to campaigns.
• Developing briefs and marketing decks, providing script coverage, and supporting the team as needed.

Requirements

• Strong multi-tasking, organizational, and time management skills.
• Detail-oriented with the ability to thrive in a fast-paced work environment.
• 2-3 years of experience in advertising, preferably in the entertainment industry.
• Excellent written and verbal communication skills.
• Digitally savvy with an understanding of content streaming and social media platforms.
• Experience with Photoshop, Google Slides, Microsoft Office Suite, and SharePoint is a plus.

Nice-to-haves

• Bachelor's Degree highly preferred or 1-3 years of work experience in the entertainment industry.
• A sincere love for streaming entertainment, television, movies, and storytelling.
• Basic understanding of the creative and production process as they relate to marketing.

Benefits

• Health insurance coverage
• Employee wellness program
• Life and disability insurance
• Retirement savings plan
• Paid holidays and sick time
• Vacation