Coordinator, Tour Marketing

$66,560 - $66,560/Yr

Unclassified - West Los Angeles, CA

Full-time - Mid Level

West Los Angeles, CA

About the position

Independent Artist Group (IAG) is seeking an experienced Coordinator to join our Tour Marketing team, supporting two high-volume agents while working with our top-tier music and comedy client roster. This role is crucial for the execution of national and global tour launches, and the ideal candidate will be able to manage various aspects of client tour marketing independently, without the need for continuous oversight from senior agents. This is not an entry-level position, and we are looking for someone who is ready to take on significant responsibilities in a fast-paced environment. The Coordinator will be responsible for maintaining tracking spreadsheets for the tour marketing client roster, collecting, organizing, and tracking client and tour assets, as well as local materials. The role also involves proofing marketing and ticketing deliverables, cross-checking ticketing links, EDPs, pre-sales, and VIP program implementations where applicable. Additionally, the Coordinator will be expected to communicate consistently and professionally with all external and internal partners, ensuring that all marketing efforts are aligned and executed effectively. This position requires a strong understanding of the necessary steps marketers must take from the initial booking confirmation through to the day of the show. The successful candidate will have experience in evaluating artists and analyzing the best marketing tactics for their events, as well as reviewing ad plans, radio proposals, and ticket audits. Strong organizational skills, attention to detail, and the ability to multi-task and prioritize work to meet deadlines are essential for success in this role.

Responsibilities

• Support the execution of national and global tour launches for music and comedy clients.
• Maintain tracking spreadsheets for tour marketing client roster.
• Collect, organize, and track client and tour assets + local materials.
• Proof marketing and ticketing deliverables.
• Cross-check ticketing links, EDPs, pre-sales, and VIP program implementation (where applicable).
• Communicate consistently and professionally with all external and internal partners.

Requirements

• 2+ years of experience in tour marketing or comparable roles in the touring space.
• Understanding of all necessary steps marketers are responsible for from initial booking confirmation through day of show.
• Knowledge and understanding of how to evaluate artists and analyze what tactics are best suited for marketing their events.
• Experience reviewing ad plans, radio proposals, and ticket audits.
• Strong organizational skills: impeccable ability to multi-task and prioritize work to meet deadlines.
• Strong attention to detail.
• Exemplary follow-through: the ability to initiate projects, develop timelines, and meet deadlines.
• Ideal attributes: resourceful, proactive, diligent, reliable, trustworthy, and assertive.
• Ability to identify problems, brainstorm, and implement solutions.
• Ability to remain calm under pressure and work well with various personality types.
• Adaptability to changing work environments.
• Proficiency in working and communicating professionally in written and verbal form with internal and external partners.
• Must demonstrate the ability to maintain discretion and a high level of confidentiality.
• Must be comfortable working nontraditional hours.
• Strong knowledge of Google Workspace and MS Office.

Benefits

• Comprehensive company sponsored health and wellness benefits, including medical, dental, vision, fertility and family planning services, chiropractic and acupuncture care, and life and AD&D coverage.
• 401(k) plan with company sponsored quarterly financial planning meetings.
• Robust paid time off, including sick leave, discretionary time off, 12 paid company holidays and a two-week paid holiday at the end of the year.
• Employee engagement activities such as lunch & learns, company-wide day of service, employee resource groups (e.g. Women's Empowerment, PRISM), intramural sports leagues, themed holiday activities (e.g. office-wide trick-or-treating, annual company holiday party, baking competition).