Copywriter and Content Manager

$42,500 - $50,000/Yr

Rhoden Roofing - Wichita, KS

Full-time - Entry Level

Wichita, KS

Specialty Trade Contractors

About the position

As a Copywriter and Content Manager at Rhoden Roofing, you will play a pivotal role in shaping the company's communication strategy and content creation efforts. This full-time position is based at our headquarters in Wichita, Kansas, where you will be part of a small, dedicated team that values accountability and ownership in their roles. Your primary responsibility will be to manage and produce written content across various marketing platforms, ensuring that our messaging aligns with our core values and resonates with our audience. You will be tasked with educating the community on roofing-related topics through our Learning Center, which serves as a trusted resource for both local and national audiences. This involves researching and writing articles on product and pricing, construction processes, building science, and more. You will also be responsible for editing and publishing content, conducting interviews with subject matter experts, and managing basic SEO and website updates using WordPress/Divi. In addition to digital content, you will create print materials, support sales presentations, and engage in seasonal outreach campaigns. Your role will require a blend of creativity and analytical skills, as you will need to track the performance of your content and adjust strategies accordingly. The ideal candidate will thrive in an entrepreneurial environment, be passionate about learning and teaching, and enjoy a variety of projects that keep each day fresh and engaging.

Responsibilities

• Manage and produce written content across various marketing platforms.
• Edit and publish articles on specialized topics with technical support from project management and field teams.
• Conduct interviews with internal subject matter experts for content creation.
• Perform basic SEO and website management tasks using WordPress/Divi.
• Produce and revise print materials and direct mail campaigns.
• Support sales activities with presentations and commercial project proposals.
• Engage in email automation and seasonal outreach campaigns.
• Conduct basic field research to compare products and practices for reporting.
• Craft and review written communications on behalf of the company.
• Write scopes of work for outside agency partners for infographics or educational materials.

Requirements

• Bachelor's degree in Marketing, English, Journalism, Public Relations, or a related field (preferred).
• Content marketing or journalism experience (preferred).
• Excellent writing and editorial skills with a strong command of the English language.
• Good understanding of fundamental marketing principles.
• Project management skills to manage editorial schedules and deadlines.
• Ability to climb a ladder and transfer onto a roof surface.
• Excellent attention to detail.

Nice-to-haves

• Training as a print or broadcast journalist.
• Experience in storytelling using various media formats.
• Ability to make subject-matter experts feel comfortable sharing and teaching.
• Proficiency in Adobe Creative Suite.
• Spanish language proficiency (not required but a bonus).
• Understanding of schematic organizational design.
• Experience with WordPress/Divi or web management.

Benefits

• 401(k)
• 401(k) matching
• Flexible spending account
• Health insurance
• Paid time off