Jack Link's Protein Snacks - Minneapolis, MN

posted 3 months ago

Full-time - Entry Level
Minneapolis, MN
1,001-5,000 employees

About the position

Join Link Snacks, Inc. as a Copywriter - Digital and Social Media and become an integral member of our Marketing Creative Services team. This position will focus on crafting ideas for the full range of Link Snacks brands and then executing those ideas across social media platforms, ecommerce, and more. As Copywriter, you will be responsible for developing and producing industry-leading, award-worthy concepts. We're looking for someone well-versed in pop culture and social media trends who wants to apply that knowledge to deliver effective, on-brand and on-strategy creative. The ideal candidate has a love of words and a passion for big ideas with proven experience bringing those ideas to life. Working alongside an Art Director and under the direction of an Executive Creative Director, you will take ownership of ideation and execution of concepts that can be used across all channels for a variety of brands and products. You will be accountable for being a steward of the brand guidelines and company values. If you want to work for a growing, family-owned company and create a range of exciting creative content for our house of brands, including the category leader Jack Link's, this is the opportunity for you!

Responsibilities

  • Create and design original digitally-focused content in collaboration with our social media and ecommerce marketing teams.
  • Collaborate with external creative agencies and internal teams to create shareable content that will drive engagement and growth while ensuring consistency of brand and creative across digital consumer touch points.
  • Facilitate revisions and feedback from internal and external cross-functional partners.
  • Communicate marketing initiatives and design project status as part of a service-oriented function.
  • Collaborate with agency partners and freelancers.
  • Meet established deadlines, manage, and prioritize multiple projects simultaneously.
  • Ensure all designs align with brand guidelines as a member of the marketing team and cross-functionally.
  • Archive final files within established guardrails and oversee smooth implementation of new content.

Requirements

  • Bachelor's Degree in Advertising, Journalism, Marketing, or related field or equivalent.
  • Four+ years of agency / brand work experience.
  • Strong portfolio showcasing both big-idea campaign thinking and quick-turn social media excellence.
  • Team player with a positive attitude, exceptional interpersonal skills, and a client-centered approach to work.
  • Ability to work independently and see projects through to completion.
  • Demonstrates a strong sense of personal accountability.
  • Excellent time management skills and the ability to manage multiple assignments and/or clients at once.
  • Demonstrated proficiency using technology and a wide variety of software applications on a mac-based platform, including Microsoft Office (Word, Outlook, Excel, and PowerPoint).
  • Strong verbal and written communication skills.
  • Creative problem-solver with an eye for detail.
  • Someone who's constantly learning and absorbing, possessing a keen eye for pop culture and social media trends.
  • Willingness to deal with ambiguity in a fast-paced environment.
  • High level of attention to detail and accuracy.
  • Willingness to be hands-on, as well as look at the big picture.

Nice-to-haves

  • CPG industry experience.
  • Working knowledge of Adobe Workfront workflow management system.
  • Adobe Creative Suite (Illustrator, Photoshop, InDesign, and Acrobat).
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