Amazon - Santa Monica, CA
posted 2 months ago
As a Copywriter in the Brand Innovation Lab team at Amazon, you will be at the forefront of creating innovative campaigns for a diverse array of global brands. Your role will involve collaborating closely with art directors, designers, program managers, and producers to leverage the unique capabilities of the Amazon canvas, which includes platforms like Alexa, Twitch, and Prime Video. You will take the lead on projects, managing client relationships and ensuring that the work you produce not only meets the needs of the clients but also enhances the experience for the end customer. With the rapid evolution of technology, you will have continuous opportunities to push the creative boundaries and deliver exceptional results for our clients. In this position, you will be responsible for conceptualizing, writing, and executing compelling ad campaigns and experiences that resonate with audiences. You will work independently to lead campaigns while collaborating with internal teams, clients, and external agency partners. Your exceptional writing skills will be crucial in crafting content that attracts, retains, and grows an audience. You will also be expected to be data-driven, using insights to inform your creative decisions and ensure that your work delivers measurable results. Your day-to-day activities will include partnering with various teams to create engaging content, designing interactive experiences, and presenting your ideas to clients and internal stakeholders. You will also mentor and inspire junior designers and creatives, fostering a collaborative environment that encourages innovation and excellence. The Brand Innovation Lab team is dedicated to creating unique campaigns for major advertisers, and your contributions will play a vital role in shaping the future of advertising at Amazon.