Copywriter - Storyteller - Google Cloud

Netchannels - Mountain View, CA

Full-time - Mid Level

Mountain View, CA

About the position

The Copywriter - Storyteller position at Netchannels focuses on creating compelling marketing content for the Public Sector, particularly targeting IT decision makers and mission owners. The role requires a detail-oriented individual with a strong writing portfolio and experience in the high-tech industry, specifically cloud technology. The successful candidate will produce customer-facing marketing assets that enhance audience engagement and brand awareness, while effectively communicating the unique offerings of Google Cloud and Google Workspace.

Responsibilities

• Create and/or edit content utilized across various channels including ebooks, brochures, infographics, blogs, one-pagers, and landing pages.
• Research industry-related topics using online sources, interviews, and studies.
• Collaborate with internal teams such as Marketing, Customer Reference, Sales, and Creative Services.
• Prepare well-structured drafts and proofread/edit content before publication.
• Collaborate with subject matter experts and key stakeholders for input and approval.
• Ensure consistency with corporate style guidelines including style, fonts, images, and tone.

Requirements

• 5+ years in technology marketing/communications.
• 8+ years in copywriting roles.
• Experience writing for IT decision makers preferred.
• A bachelor's degree in Journalism, English, Marketing, or a similar field; a master's degree is a plus.
• Proficiency in managing multiple projects and deadlines.
• Ability to build compelling messages and storylines that align with customer personas and pain points.
• Experience conducting research using multiple sources.
• Well-organized and detail-oriented, thriving in high-volume, high-velocity project environments.

Nice-to-haves

• Experience in the Public Sector/Government writing.
• Knowledge of generative AI and its application in writing.

Benefits

• Equal opportunity workplace
• Commitment to diversity and inclusion
• Accommodations for disabilities or special needs