Copywriter

$79,040 - $83,200/Yr

Glotel - Leawood, KS

Full-time - Mid Level

Leawood, KS

Administrative and Support Services

About the position

We are seeking a seasoned Copywriter to support the development and launch of our 2025 marketing plan. This role will play a pivotal part in crafting and executing our go-to-market strategy for enterprise connectivity solutions, targeting large companies with 1,000+ employees. The ideal candidate has a strong background in marketing technology and connectivity solutions, coupled with robust business copywriting and content development skills.

Responsibilities

• Develop compelling pitches for connectivity solutions, ensuring alignment with the 2025 campaign messaging and addressing the specific needs of large enterprise customers.
• Write and produce a variety of marketing materials, including promotional emails, sales collateral, website copy, case studies, pitch decks, and other campaign assets.
• Create campaigns that resonate with different decision-makers and influencers within target companies, leveraging persona-based marketing strategies.

Requirements

• Proven experience in marketing and selling voice lines, business internet, IoT, advanced networking, or other connectivity solutions to large companies (1,000+ employees).
• Demonstrated ability to develop and execute integrated marketing campaigns across multiple channels, from concept to deployment.
• Deep knowledge of targeting and selling to large enterprise businesses, with a focus on tailored messaging for different personas within those organizations.
• Proven ability to produce high-quality content with a quick turnaround.
• Experience working cross-functionally with internal teams to align strategy and campaign execution.

Nice-to-haves

• Familiarity with Persona-Based Marketing and ability to develop strategies that address the unique needs and challenges of enterprise buying groups.

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Vision insurance