Copywriter

Robert Half - Mooresville, NC

Full-time

Mooresville, NC

Administrative and Support Services

About the position

We are seeking a skilled Copywriter to join our remote team, responsible for creating compelling and persuasive copy across various media channels. This role is crucial in effectively communicating our brand message and promotional offers within the advertising industry.

Responsibilities

• Craft engaging and impactful copy that aligns with our brand voice and resonates with our target audience.
• Keep abreast of all media channel formats, standards, and trends to ensure our content is current and relevant.
• Collaborate closely with the creative team to transform business briefs into compelling words.
• Use your understanding of the customer mindset to create persuasive copy that convinces our customers that we are their preferred retailer.
• Write a variety of content to meet the needs of the business, including print and digital copy, social media content, and in-store signage.
• Ensure consistency in brand voice across all customer-facing work by partnering with other copywriters.
• Prioritize workload and determine the best design approach in collaboration with the creative team.
• Present written samples for review and approval, ensuring they meet high standards and enhance our brand.
• Utilize your skills in handling materials, supervising, and digital media to produce copy options for advertising materials.
• Apply message maps and brand voice to your work for our digital and print advertising communications.

Requirements

• Proficient in customer service and communication.
• Capable of handling materials, reviewing, and designing them.
• Experience in supervising a team.
• Proficient in social media management and production of content.
• Ability to execute quarterly plans and strategies.
• Experience with brand awareness and digital partnerships.
• Knowledgeable in C - All Versions.
• Experience in media, particularly in the creation of advertisements and direct mail.
• Ability to work on a monthly basis and produce content for magazines.
• Familiarity with Digital Media and Maps API.
• Capable of producing content for radio and translating business strategies.
• Adherence to brand standards.

Benefits

• Medical insurance
• Vision insurance
• Dental insurance
• Life insurance
• Disability insurance
• 401(k) plan