Copywriter

Advisors Excel - Topeka, KS

Full-time - Mid Level

Topeka, KS

Securities, Commodity Contracts, and Other Financial Investments and Related Activities

About the position

As a Copywriter at Advisors Excel, you will play a vital role in the Creative Services department, collaborating closely with the Director of Strategic Communications and a team of creatives. Your primary focus will be on developing engaging, sales-driven content across various platforms, including digital campaigns, printed materials, and video scripts. This position requires a passion for storytelling and the ability to connect with audiences on both emotional and logical levels.

Responsibilities

• Develop punchy, attention-grabbing, sales-driven content and concepts in partnership with graphic designers or videographers for marketing campaigns.
• Create original content for digital and printed materials, websites, case studies, e-blasts, feature articles, promotional pieces, presentations, and other communications.
• Monitor industry trends to understand audience needs and desires.
• Lead and participate in brainstorming sessions to find creative solutions to problems.
• Review and provide feedback to other creatives to ensure alignment with strategic goals and concepts.
• Share insights on writing and advertising trends with the Strategic Communications team.
• Attend and summarize various conference calls, webinars, and training events.
• Interview clients and stakeholders to create compelling content from their stories.
• Generate ideas for creative means of conveying information.
• Review competitor copy to stay informed of industry trends and opportunities.
• Collaborate with compliance personnel to ensure content is compliant.
• Work with other Strategic Communications and Creative team members.

Requirements

• 3+ years of experience in advertising copywriting.
• A bachelor's degree in advertising, marketing, or a related field, along with a strong portfolio.
• Exceptional written and verbal communication skills with attention to detail.
• Ability to write and edit error-free content under tight deadlines.
• Capability to vary tone and messaging based on medium and target audience.
• Experience managing multiple projects simultaneously while maintaining a positive attitude.
• Exceptional organizational and time management skills.
• Ability to collaborate effectively with a team and establish rapport with clients.

Nice-to-haves

• Working knowledge of Adobe Creative Suite (InDesign, Illustrator & Photoshop).
• Experience with AI content generation tools.
• Experience pitching work to clients.

Benefits

• 401(k) matching
• Dental insurance
• Health insurance
• On-site gym
• Paid time off
• Vision insurance