Copywriter

$52,000 - $78,000/Yr

David's Bridal - King of Prussia, PA

Full-time - Mid Level

King of Prussia, PA

Clothing, Clothing Accessories, Shoe, and Jewelry Retailers

About the position

The Copywriter at David's Bridal is responsible for developing creative copy for various marketing materials, including advertising, look books, web pages, emails, and promotional pieces. This role involves collaborating with both print and digital teams to create compelling messaging that aligns with the company's marketing strategies. The Copywriter will ensure the quality of content through editing and proofreading while also conducting research to produce original content that resonates with the target audience.

Responsibilities

• Create innovative advertising and marketing copy for promotions, products, and services.
• Develop creative copy and concepts for new and existing marketing programs including print and digital advertising, look books, emails, and website content.
• Consistently deliver clear, concise, and credible copy that is on-target with the creative strategy.
• Translate product positioning objectives into compelling messaging and copy optimized for delivery through various media.
• Research, organize, and write original content.
• Ensure quality of content, including editing and proofreading.
• Regularly review competitive sites and share ideas with the team.

Requirements

• Bachelor's Degree or equivalent work experience required.
• Minimum 3 years' experience in advertising, catalog/marketing, or editorial writing.
• Proficient on the Mac and the Internet.
• Familiar with a variety of retail concepts, practices, and procedures.
• Demonstrate creativity and possess strong writing and interpersonal skills.
• Ability to multitask while working under deadlines.
• Detail-oriented with good ability to plan and accomplish goals within time and budgetary constraints.
• Clear, concise writing style.

Benefits

• Generous Team Member Discount After First Pay Period
• Health/Dental/Vision Insurance
• 401K Program
• Paid Vacation, Sick Days & Holidays
• Pet Benefits
• Dayforce Wallet - Get Paid Early!