Buckle - Kearney, NE
posted 3 months ago
The Copywriter is a pivotal role within our marketing team, responsible for crafting clear, engaging, and concise copy across various print and digital platforms. This position requires a deep understanding of our brand and the ability to connect with our target audience through compelling storytelling and effective communication. The Copywriter will work closely with different departments to ensure that all content aligns with our marketing strategy and business objectives, while also maintaining the integrity of Buckle's brand voice and standards. In this role, the Copywriter will create content for a wide range of marketing channels, including brand campaigns, seasonal promotions, social media, email marketing, and in-store signage. The ideal candidate will possess a strong creative flair, with the ability to generate original ideas and concepts that resonate with our guests. Additionally, the Copywriter will be responsible for editing and proofreading content to ensure it is error-free and adheres to our company style guide. The position also involves conducting in-depth research to inform content creation and enhance storytelling. The Copywriter will apply best practices in search engine marketing to optimize digital content, ensuring maximum visibility and engagement. A commitment to high-quality customer service and a positive team spirit is essential, as the Copywriter will contribute to a collaborative work environment and may be involved in special projects as assigned.