Copywriter

Kitsch Agency Limited - Los Angeles, CA

Part-time,Full-time - Mid Level

Los Angeles, CA

Textile Mills

About the position

Kitsch LLC is seeking a talented and creative Copywriter to join their dynamic marketing team. The role involves developing and executing compelling copy for various marketing channels, particularly focusing on hair care products. The ideal candidate will have a passion for the beauty industry and a proven ability to write engaging content that resonates with the target audience, ensuring alignment with the brand's strategy and visual content.

Responsibilities

• Develop and execute copy for marketing campaigns, product launches, website, email, and social media channels, with a specific focus on hair care products.
• Create engaging product descriptions that highlight benefits, features, and unique selling points.
• Collaborate with the marketing and creative teams to ensure copy aligns with visual content and brand strategy.
• Conceptualize and execute copy for ads, including paid social, direct response, and video scripts.
• Assist in creating copy for packaging, ensuring it is clear, concise, and in line with brand messaging.
• Maintain consistency in brand voice, ensuring all written materials reflect the brand's tone and style guidelines.
• Stay up-to-date on hair care trends and customer insights to create relevant, on-trend content that resonates with our target audience.
• Collaborate cross-functionally with product, design, and customer service teams to ensure product copy and marketing materials meet all requirements.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3+ years of copywriting experience, preferably within the beauty or hair care industry.
• Proven ability to write compelling, brand-aligned copy that drives engagement and conversion.
• Strong understanding of SEO best practices and the ability to create content that performs well in search.
• Experience working in a fast-paced, deadline-driven environment.
• Excellent attention to detail and the ability to adapt to a variety of tones and formats.
• Familiarity with digital marketing channels including email, social media, and paid advertising.

Nice-to-haves

• Passion for hair care and beauty products is a plus.

Benefits

• Competitive Pay/Benefits
• A dynamic team
• An open mind for new ideas
• Growth opportunities