Copywriter

The Hertz Corporation - Estero, FL

Full-time - Mid Level

Estero, FL

5,001-10,000 employees

Rental and Leasing Services

About the position

We are seeking a talented and creative Copywriter in Marketing to join our dynamic in-house creative team. The ideal candidate will be responsible for writing clear, compelling, and engaging copy across all marketing channels, including CRM, Paid ads, and more.

Responsibilities

• Write persuasive, high-quality copy for a variety of marketing channels.
• Develop and maintain a consistent, engaging brand voice that reflects our values and resonates with our audience.
• Collaborate closely with the Marketing team and other stakeholders to align messaging with campaign goals and business objectives.
• Collaborate closely with other members of the creative team to ensure final deliverables are on-brand and impactful.
• Stay updated on marketing trends, industry best practices, and competitors' strategies to continuously improve content quality.
• Adapt writing style to fit various platforms, audiences, and campaign goals.

Requirements

• Bachelor's degree in marketing, English, journalism or related field.
• 2-4 years of professional copywriting experience, preferably within a marketing department or agency.
• Strong portfolio showcasing a wide range of copy across different media.
• Exceptional writing, editing, and proofreading skills with keen attention to detail.
• Ability to work on multiple projects simultaneously, managing tight deadlines.
• Strong collaboration and communication skills.
• A passion for storytelling, creativity, and driving results through impactful copy.
• Flexible and adaptable; ability to work effectively in ambiguous situations.
• Exceptional verbal and written communication skills.
• Ability to keep a positive attitude in a fast-paced deadline-driven environment.
• Ability to work under minimal supervision with a goal-oriented mindset.
• Ability to see the big picture and leverage critical thinking and decision-making skills.
• Excellent organization, time management, and prioritization skills.

Benefits

• Paid parental leave
• Health insurance
• Dental insurance
• Tuition reimbursement
• Paid time off
• Adoption assistance
• Employee assistance program
• Vision insurance
• 401(k) matching
• Gym membership
• Opportunities for advancement