Copywriter

$94,000 - $142,000/Yr

Meta - Los Angeles, CA

Full-time - Mid Level

Los Angeles, CA

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About the position

The Copywriter at Meta is responsible for crafting compelling narratives and innovative ideas across various mediums to enhance brand storytelling. This role involves collaborating with cross-functional teams to create impactful advertising content that resonates with audiences while simplifying complex technological concepts. The ideal candidate will have a strong background in copywriting and a passion for creativity, contributing to campaigns that span mobile, social, and traditional media.

Responsibilities

• Concept and create big ideas for all mediums, including mobile, social, app design/product, film, interactive, content, activations, OOH, print, experiential, events, etc.
• Understand how copywriting and conceptual ideas can be used to tell a story on behalf of a brand and within an app/product.
• Communicate complicated technology topics in clear, concise ways to a non-technical audience.
• Present ideas in a clear and focused way to build consensus within the team.
• Work collaboratively within a cross-functional team environment with art directors, designers, engineers, strategists, and product managers.
• Work autonomously, demonstrating your ability to take initiative and lead projects.
• Create original, breakthrough work.
• Translate complex strategic approaches into easily accessible creative concepts.

Requirements

• 5+ years experience in agency/in-house concepting and copywriting for global brands.
• Demonstrated experience working on mobile-first social campaigns.
• Experience crafting content that breathes humanity into technology in a way that is understood by audiences.
• History of self-initiated projects.
• Strong communication skills.

Nice-to-haves

• Experience working cross-functionally within a highly collaborative environment.
• 7+ years experience in agency/in-house concepting and copywriting for global brands.
• Experience in-product storytelling and project strategy.
• Experience in pursuing emerging technologies such as augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc.

Benefits

• Bonus
• Equity
• Health insurance
• Paid holidays
• Flexible scheduling
• Professional development opportunities