Copywriter

Robert Half - Troy, MI

Full-time - Entry Level

Troy, MI

Administrative and Support Services

About the position

Robert Half is currently seeking a talented Copywriter for a short-term contract position with our esteemed client in Troy, Michigan. As a contract Copywriter, you will be responsible for creating compelling and engaging content that effectively communicates the client's brand message and values. This role requires a creative individual who can develop impactful copy for various marketing materials, including website content, advertising campaigns, social media posts, and email communications. You will collaborate closely with the marketing team to understand project requirements and target audience, ensuring that all copy aligns with the client's brand voice and tone. In this position, you will conduct research to gain insights into industry trends and competitors' activities, which will inform your writing and help you create relevant content. Editing and proofreading are also key components of the role, as you will need to ensure accuracy, grammar, and adherence to brand guidelines. Working within project deadlines is crucial, and you will be expected to deliver high-quality copy that meets client expectations. Staying updated with industry best practices and copywriting trends will also be part of your responsibilities, allowing you to continuously improve your craft and contribute effectively to the marketing efforts of our client.

Responsibilities

• Develop creative and impactful copy for various marketing materials, including website content, advertising campaigns, social media posts, and email communications.
• Collaborate with the marketing team to understand project requirements and target audience.
• Ensure all copy is consistent with the client's brand voice and tone.
• Conduct research to gain insights into industry trends and competitors' activities.
• Edit and proofread copy to ensure accuracy, grammar, and adherence to brand guidelines.
• Work within project deadlines and deliver high-quality copy that meets client expectations.
• Stay updated with industry best practices and copywriting trends.

Requirements

• Proven experience as a Copywriter, preferably in a marketing or advertising setting.
• Strong portfolio showcasing diverse writing styles and samples of previous work.
• Excellent writing, editing, and proofreading skills.
• Ability to adapt writing style to fit various audiences and industries.
• Strong attention to detail and adherence to deadlines.
• Excellent communication and collaboration skills.
• Familiarity with digital marketing and SEO principles is a plus.
• Bachelor's degree in English, Journalism, Marketing, or related field is preferred.

Benefits

• Medical insurance
• Vision insurance
• Dental insurance
• Life insurance
• Disability insurance
• 401(k) plan