Copywriter

$121,000 - $173,000/Yr

Meta - New York, NY

Full-time - Mid Level

New York, NY

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About the position

The Copywriter role at Meta involves driving the creative vision for the company's brands through innovative storytelling and copywriting across various mediums. The position requires a creative problem solver who can effectively communicate complex technology topics in a relatable manner, ensuring that the brand's narrative resonates with a diverse audience. The role emphasizes collaboration within cross-functional teams and the ability to see projects through from concept to launch.

Responsibilities

• Concept and create big ideas for all mediums, including mobile, social, product, film, interactive, content, activations, OOH, print, events, experiential, etc.
• Understand how copywriting and conceptual ideas can be used to tell a story on behalf of a brand and within a product.
• Communicate complicated technology topics in clear, concise ways to a non-technical audience.
• Present ideas in a clear and focused way that builds consensus within the team.
• Work collaboratively within a cross-functional team environment with art directors, designers, engineers, strategists, and product managers.
• Work autonomously, with little direction.
• Create original, breakthrough work.
• Translate complex strategic approaches into easily accessible creative concepts.

Requirements

• 8+ years experience in agency/in-house concepting and copywriting for global brands.
• Experience crafting copy that breathes humanity into technology in a way that is understood by audiences.
• History of self-initiated projects.
• An interest in product storytelling and project strategy.

Nice-to-haves

• 10+ years experience in agency/in-house concepting and copywriting for global brands.
• Experience working on global campaigns.
• Award-winning work.
• Experience in pursuing emerging technologies such as augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc.

Benefits

• Competitive salary ranging from $121,000 to $173,000 per year.
• Bonus and equity opportunities.
• Comprehensive benefits package including health insurance, dental insurance, and vision insurance.