Copywriter

Beauty Systems Group - Denton, TX

Full-time - Entry Level

Denton, TX

Merchant Wholesalers, Nondurable Goods

About the position

The Copywriter will create persuasive and on-brand content that engages consumers in the beauty industry. This role is essential for delivering and evolving the brand voice while contributing to the creative marketing content strategy. The position is hybrid, requiring in-office presence in Denton, TX on Tuesdays and Wednesdays, with remote work on other days.

Responsibilities

• Write clear, original copy for various marketing channels including email, paid media, organic social, eCommerce, video, radio, direct mail, and retail signage.
• Collaborate with Creative Managers and Designers to ensure consistency in copy tone and style with visual elements.
• Manage multiple campaigns simultaneously, often under tight deadlines.
• Proofread copy to ensure accuracy in spelling and grammar.
• Execute campaigns from production through completion.
• Organize and maintain project files in appropriate servers/systems for future access.

Requirements

• Bachelor's degree in English, Journalism, Communications, or a related field.
• At least 2 years of experience as a copywriter, preferably in the retail and/or beauty space.
• Self-motivated with enthusiasm for industry trends and pop culture.
• Exceptional writing skills with the ability to adapt brand voice and tone for various projects and channels.
• Familiarity with SEO principles and best practices.
• Ability to collaborate cross-functionally and respond positively to feedback.
• Background in proofreading or copy editing.
• Strong knowledge of Microsoft Office Suite.
• Proficiency in a MAC-based environment.
• Understanding of AP style.
• Ability to write in English and Spanish is a plus.

Nice-to-haves

• Experience in the beauty industry.
• Familiarity with digital marketing strategies.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Life insurance
• Paid vacation and sick days
• Paid holidays
• Tuition reimbursement
• 401(k) with company match
• In-house salon with complementary services
• Merchandise discount at Sally Beauty and CosmoProf Professional onsite stores.