Copywriter

$94,000 - $142,000/Yr

Meta - San Francisco, CA

Full-time - Mid Level

San Francisco, CA

Web Search Portals, Libraries, Archives, and Other Information Services

About the position

The Copywriter at Meta is responsible for crafting compelling narratives and innovative ideas across various mediums, including mobile, social, and print. This role focuses on translating complex technology topics into relatable content, collaborating with cross-functional teams to produce high-quality creative work that resonates with audiences. The ideal candidate is a creative problem solver with a passion for storytelling and a dedication to the craft of copywriting.

Responsibilities

• Concept and create big ideas for all mediums, including mobile, social, app design/product, film, interactive, content, activations, OOH, print, experiential, events, etc.
• Understand how copywriting and conceptual ideas can be used to tell a story on behalf of a brand and within an app/product.
• Communicate complicated technology topics in clear, concise ways to a non-technical audience.
• Present ideas in a clear and focused way to build consensus within the team.
• Work collaboratively within a cross-functional team environment with art directors, designers, engineers, strategists, and product managers.
• Work autonomously, demonstrating the ability to take initiative and lead projects.
• Create original, breakthrough work.
• Translate complex strategic approaches into easily accessible creative concepts.

Requirements

• 5+ years experience in agency/in-house concepting and copywriting for global brands.
• Demonstrated experience working on mobile-first social campaigns.
• Experience crafting content that breathes humanity into technology in a way that is understood by audiences.
• History of self-initiated projects.
• Strong communication skills.

Nice-to-haves

• Experience working cross-functionally within a highly collaborative environment.
• 7+ years experience in agency/in-house concepting and copywriting for global brands.
• Experience in-product storytelling and project strategy.
• Experience in pursuing emerging technologies such as augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc.

Benefits

• Competitive salary ranging from $94,000 to $142,000 per year.
• Bonus and equity opportunities.
• Comprehensive benefits package including health insurance, dental insurance, and vision insurance.