Copywriter

Robert Half - Minneapolis, MN

Full-time - Mid Level

Minneapolis, MN

Administrative and Support Services

About the position

We are seeking a creative and detail-oriented Copywriter to join our team in Minneapolis, Minnesota. This long-term contract position is crucial for shaping the narratives of our clients' brands through engaging copy that meets business objectives. The role involves collaboration with designers, strategists, and project managers to produce a variety of content that resonates with target audiences.

Responsibilities

• Develop and compose enticing, on-brand copy for diverse mediums, including websites, email campaigns, social media, print ads, and marketing materials.
• Collaborate closely with the creative team to conceptualize campaign ideas and deliver unified messaging that aligns with client goals and brand guidelines.
• Ensure that all copy is clear, compelling, and tailored to the intended audience, with a strong concentration on conversion and engagement.
• Edit and proofread content for grammar, punctuation, style, tone, and accuracy, maintaining uniformity across all projects.
• Collaborate with content strategists to develop copy that integrates smoothly with visual and UX elements.
• Conduct research and interviews when necessary to gather information and craft authentic, high-quality content.
• Stay updated on industry trends, best practices, and emerging platforms to ensure content remains fresh and relevant.
• Manage multiple projects simultaneously, meeting deadlines while maintaining a high standard of work.
• Utilize skills in Adobe Creative Cloud, Assertion Markup Language, Content Management System (CMS), Facebook Insights, GMail, Advertisements, AP Style, Blogging, Brand Awareness, and Brochures.

Requirements

• Three plus years of experience in a copywriting role.
• Proficiency in Adobe Creative Cloud.
• Experience with Content Management System (CMS).
• Proficiency in using GMail.
• Experience in creating effective advertisements.
• Knowledge of Facebook Insights is beneficial.
• Familiarity with AP Style is beneficial.
• Experience in blogging is required.
• Ability to create and enhance brand awareness is necessary.

Nice-to-haves

• Familiarity with Assertion Markup Language is desired.
• Experience in designing brochures is desired.

Benefits

• Medical insurance
• Vision insurance
• Dental insurance
• Life insurance
• Disability insurance
• 401(k) plan