Copywriter

Robert Half - Fort Washington, PA

Part-time - Entry Level

Fort Washington, PA

Administrative and Support Services

About the position

The Copywriter position is a part-time, short-term contract role within the Retail industry, located in Fort Washington, Pennsylvania. The role requires collaboration with marketing and editorial teams to create, revise, and manage various marketing materials. The Copywriter will oversee projects from an editorial perspective, ensuring timely completion and adherence to company standards.

Responsibilities

• Collaborate with marketing and editorial teams to produce high-quality content for various marketing materials
• Handle projects from the editorial side as they move through the department and the organization
• Use Content Management System (CMS) to manage and update content effectively
• Leverage AB Testing to optimize content and improve user engagement
• Utilize Digital Platforms and Digital Solutions to reach a wider audience and achieve marketing goals
• Create compelling advertisements that align with company's brand and marketing objectives
• Apply analytics to measure the success of content and make necessary improvements
• Adhere to best practices in writing and editing to maintain consistent and high-quality output
• Manage editorial projects, ensuring they are completed in a timely manner and meet company standards.

Requirements

• Possess a minimum of one year of experience in a copywriting role, preferably within the retail industry.
• Proficient in using Content Management Systems (CMS) to create, update, and manage digital content.
• Familiarity with various digital platforms and their respective content requirements.
• Ability to develop and implement digital solutions that align with the company's marketing strategy.
• Experience with AB testing to evaluate the effectiveness of different content versions.
• Demonstrated ability to create compelling advertisements that drive customer engagement and sales.
• Comfortable using analytics tools to track content performance and make data-informed decisions.
• Knowledge of best practices in copywriting and content marketing, with a focus on the retail industry.
• Skilled in creating diverse marketing materials, including product descriptions, promotional emails, and social media posts.
• Experience in editorial management, including planning, coordinating, and editing content.

Benefits

• Medical insurance
• Vision insurance
• Dental insurance
• Life insurance
• Disability insurance
• 401(k) plan