Copywriter

$52,000 - $78,000/Yr

David's Bridal - King of Prussia, PA

posted about 2 months ago

Full-time - Entry Level
King of Prussia, PA
Clothing, Clothing Accessories, Shoe, and Jewelry Retailers

About the position

The Copywriter at David's Bridal is responsible for developing creative copy for various marketing materials, including advertising, look books, web pages, emails, and promotional pieces. This role involves collaborating with print and digital teams to create compelling messaging that aligns with the company's marketing strategies and enhances the customer experience.

Responsibilities

  • Create innovative advertising and marketing copy for promotions, products, and services.
  • Develop creative copy and concepts for new and existing marketing programs including print and digital advertising, look books, emails, and website content.
  • Consistently deliver clear, concise, and credible copy that is on-target with the creative strategy.
  • Translate product positioning objectives into compelling messaging and copy optimized for delivery through various media.
  • Research, organize, and write original content.
  • Ensure quality of content, including editing and proofreading.
  • Regularly review competitive sites and share ideas with the team.

Requirements

  • Bachelor's Degree or equivalent work experience required.
  • Minimum 3 years' experience in advertising, catalog/marketing, or editorial writing.
  • Proficient on the Mac and the Internet.
  • Familiar with a variety of retail concepts, practices, and procedures.
  • Demonstrate creativity, possess strong writing and interpersonal skills, and able to multitask while working under deadlines.
  • Ability to balance a diverse portfolio of assignments.
  • Detail-oriented with good ability to plan and accomplish goals within time and budgetary constraints.
  • Clear, concise writing style.

Benefits

  • Dental insurance
  • Paid holidays
  • Store discount
  • Vision insurance
  • Health/Dental/Vision Insurance
  • 401K Program
  • Paid Vacation, Sick Days & Holidays
  • Pet Benefits
  • Generous Team Member Discount After First Pay Period
  • Dayforce Wallet - Get Paid Early!
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