Ultradent Products - Salt Lake City, UT
posted 3 months ago
As a Copywriter at Ultradent Products Inc., you will join a dynamic in-house ad agency within a growing global company. Your primary responsibility will be to craft compelling narratives for our award-winning dental products. This role involves writing and editing all customer-facing marketing assets, as well as internal materials for various departments including Training and HR. One of the highlights of this position is the collaboration with diverse teams across the company, allowing you to engage with a wide variety of incredible people. If you have a passion for the written word, a self-driven attitude, critical thinking skills, and an enthusiasm for creativity, you are the ideal candidate for this role. In this position, you will be responsible for producing high-quality, original copy for a range of marketing materials, including brochures, websites, emails, posters, web banners, and letters. You will work closely with the brand management team to determine the appropriate messaging and direction for content and campaigns. Additionally, you will collaborate with graphic and web designers to ensure that copy and design are integrated seamlessly in each project. Proofreading printed and online materials for brand voice, accuracy, and grammar will also be a key part of your responsibilities. Staying up to date with industry trends and best practices in SEO and content marketing is essential, as is conducting keyword research and optimizing web content for search engines.