Copywriter

Ultradent Products - Salt Lake City, UT

Full-time - Mid Level

Salt Lake City, UT

Merchant Wholesalers, Durable Goods

About the position

As a Copywriter at Ultradent Products Inc., you will join a dynamic in-house ad agency within a growing global company. Your primary responsibility will be to craft compelling narratives for our award-winning dental products. This role involves writing and editing all customer-facing marketing assets, as well as internal materials for various departments including Training and HR. One of the highlights of this position is the collaboration with diverse teams across the company, allowing you to engage with a wide variety of incredible people. If you have a passion for the written word, a self-driven attitude, critical thinking skills, and an enthusiasm for creativity, you are the ideal candidate for this role. In this position, you will be responsible for producing high-quality, original copy for a range of marketing materials, including brochures, websites, emails, posters, web banners, and letters. You will work closely with the brand management team to determine the appropriate messaging and direction for content and campaigns. Additionally, you will collaborate with graphic and web designers to ensure that copy and design are integrated seamlessly in each project. Proofreading printed and online materials for brand voice, accuracy, and grammar will also be a key part of your responsibilities. Staying up to date with industry trends and best practices in SEO and content marketing is essential, as is conducting keyword research and optimizing web content for search engines.

Responsibilities

• Write high-quality, original copy for brochures, websites, emails, posters, web banners, letters, and other marketing materials used to promote dental products.
• Work with the brand management team to determine the appropriate messaging and direction for content and campaigns.
• Collaborate with graphic and web designers to integrate copy and design seamlessly in each project.
• Proofread printed and online materials for brand voice, accuracy, and grammar.
• Stay up to date with industry trends and best practices in SEO and content marketing.
• Conduct keyword research and optimize web content for search engines.

Requirements

• 3+ years of experience in writing, editing, and working in a creative team environment.
• Excellent communication skills.
• A professional, positive attitude with a strong work ethic and willingness to observe and learn.
• Ability to write for a variety of media and audiences.
• Knowledge of best practices for writing direct-response copy, web copy, and technical copy.
• Creative concepting, strategic thinking, creative writing, and technical writing skills.
• Ability to organize, negotiate, and manage project schedules.
• Ability to provide a high level of customer service to internal customers.

Nice-to-haves

• Mastery of proofreading, revision, substantive editing, and line editing with a sharp eye for detail.
• Familiarity with the Chicago Manual of Style.
• Proficiency with Microsoft Word, Excel, and PowerPoint.
• Bachelor's degree or equivalent in English, communications, journalism, or related discipline.

Benefits

• Medical/Dental & Other Insurances (eligible the first of month after 60 days)
• Health Savings Account with employer contribution
• 401K Plan with employer matching contribution
• Employee access to discounted Ultradent products
• Excellent Paid Time Off (PTO) and Medical Time Off (MTO) account to support medical and military events
• Five days paid between Christmas and New Years
• Education Assistance
• Onsite Fitness Center