Corporate Communications Producer

Ashley Global Retail - Tampa, FL

Full-time - Mid Level

Tampa, FL

5,001-10,000 employees

Management of Companies and Enterprises

About the position

The Corporate Communications Producer is a pivotal role within the Ashley family of companies, responsible for fostering a positive image and maintaining valuable relationships with various stakeholders, including employees, communities, business partners, government officials, media agents, and the public. This position requires a strategic and passionate individual who can create, produce, and manage both internal and external communications content to enhance the company's brand and engagement with its stakeholders. The Corporate Communications Producer will develop strategic communication plans, produce multimedia content, and oversee the execution of communication initiatives, ensuring that all messaging aligns with corporate goals and values. In this role, the selected individual will interface with all internal departments and external contacts, representing the Ashley family of companies and the Public Relations & Corporate Communications Department in a highly professional manner. The Corporate Communications Producer will be responsible for collecting, preparing, and disseminating information regarding community outreach, charitable efforts, and major business developments, ensuring that both internal and external audiences are well-informed. This includes managing the production of high-quality content such as press releases, corporate announcements, newsletters, and multimedia materials, as well as overseeing video content production from scripting to editing. The Corporate Communications Producer will also play a key role in media relations, building and maintaining relationships with media contacts and influencers, coordinating media outreach, and managing press events. Internal communication is another critical aspect of this role, as the producer will create and manage internal communication channels, fostering effective communication between departments and leadership. Project management skills are essential, as the producer will oversee communication projects from concept to completion, manage budgets, and analyze the effectiveness of communication strategies, providing regular reports and suggesting improvements. Overall, this position is integral to ensuring that the Ashley family of companies maintains a strong and positive public image while effectively communicating with all stakeholders.

Responsibilities

• Collect, prepare, and disseminate information regarding community outreach and charitable efforts, major business developments, and crisis responses.
• Develop and produce high-quality content, including press releases, corporate announcements, newsletters, and multimedia materials.
• Manage the production of video content, including scripting, shooting, and editing.
• Collaborate with the communications team to develop and execute strategic communication plans.
• Assist in crafting messaging for key corporate initiatives, including product launches and executive announcements.
• Build and maintain relationships with media contacts and influencers.
• Coordinate media outreach, prepare press kits, and manage press events.
• Create and manage internal communication channels, including intranet content, employee newsletters, and internal announcements.
• Foster effective communication between departments and leadership.
• Oversee communication projects from concept to completion, ensuring they meet deadlines and align with corporate goals.
• Manage budgets and resources for communication projects.
• Monitor and analyze the effectiveness of communication strategies and content.
• Provide regular reports on communication metrics and suggest improvements.
• Coordinate and manage the work of employees by directing team members to meet goals.
• Audit regularly to ensure standard operating procedures are being adhered to.
• Manage employee performance and assist in making improvements through coaching and mentoring.
• Communicate company and departmental issues and facilitate employee growth through meetings and training.

Requirements

• Bachelor Degree in Communications Arts, Public Relations, Business and/or Marketing or related field or equivalent work experience.
• 2 years' experience in Public Relations, Corporate Communications or Marketing related position.
• Strong communication skills, including active listening and reading comprehension.
• Effective speaking and written skills to convey messages effectively.
• Ability to use social perceptiveness, persuasion, critical thinking, and negotiation to solve complex problems.
• Ability to generate multiple ideas and develop creative approaches to topics or situations.
• Ability to order information and apply reasoning to reach sound judgments and decisions.
• Effective time management and organization skills to manage multiple projects simultaneously.
• Knowledge of media production, communication, and dissemination techniques and methods.
• Ability to display empathy and understanding with employees and external customers.
• Ability to work independently as well as in a team environment.
• Ability to respond professionally in challenging situations.
• Ability to perform under strong demands in a fast-paced environment.
• Proficient computer skills, including experience with Microsoft Office Suite and Adobe Creative Suite.
• Maintain confidentiality.

Benefits

• Competitive pay
• Excellent benefits
• Training, mentoring, and coaching opportunities
• Investment in the latest design tools and production equipment
• Environmental efforts focused on recycling and sustainability
• Contributions to local and national charities