Afc Franchise Corp - Torrance, CA

posted 4 months ago

Part-time - Mid Level
Torrance, CA
Food and Beverage Retailers

About the position

As a Corporate Communications Specialist at AFC Franchise Corp., you will play a crucial role in building and maintaining the company's brand identity through strategic and well-crafted content. Your primary responsibility will be to develop compelling brand stories that effectively communicate the organization's messages and values to both internal and external stakeholders. This position requires a creative and detail-oriented individual who can produce high-quality content across various corporate communications materials, including press releases, company announcements, executive speeches, websites, newsletters, blog posts, and internal communications. In this role, you will create engaging and informative content tailored for both print and digital platforms. You will collaborate closely with cross-functional teams, including business development, operations, and human resources, to gather information and ensure consistency in messaging across all channels. Conducting thorough research on industry trends and relevant topics will be essential to stay informed and produce high-quality content that resonates with the target audience. Your ability to translate complex concepts into clear, concise, and compelling written materials will be vital in aligning with the organization's brand voice and style guidelines. You will also be responsible for proofreading and editing content to ensure accuracy, clarity, and adherence to grammar and style standards. Adapting your writing style and tone to cater to different audiences, whether internal employees, clients, partners, or the general public, will be a key aspect of your role. Staying up to date with the latest communication techniques, digital trends, and best practices will enhance the effectiveness and engagement of your content. You will collaborate with design and multimedia teams to incorporate visuals, infographics, and other multimedia elements to enhance the impact of communication materials. Additionally, monitoring and tracking the performance of content, collecting feedback, and suggesting improvements based on analytics and user engagement will be part of your responsibilities. Join our team as a Corporate Communications Specialist and contribute to shaping our organization's narrative and strengthening our brand presence across various channels.

Responsibilities

  • Create engaging and informative content for a wide range of corporate communications materials for both print and digital platforms.
  • Write engaging content for in-store POS and digital platforms.
  • Collaborate closely with cross-functional teams to gather information and ensure consistency in messaging across all channels.
  • Conduct thorough research on industry trends and relevant topics to stay informed and produce high-quality content.
  • Translate complex concepts into clear, concise, and compelling written materials that align with the organization's brand voices and style guidelines.
  • Proofread and edit content to ensure accuracy, clarity, and adherence to grammar and style standards.
  • Adapt writing style and tone to cater to different audiences and brands.
  • Stay up to date with the latest communication techniques, digital trends, and best practices to enhance content effectiveness and engagement.
  • Collaborate with design and multimedia teams to incorporate visuals, infographics, and other multimedia elements to enhance the impact of communication materials.
  • Monitor and track the performance of content, collect feedback, and suggest improvements based on analytics and user engagement.

Requirements

  • Bachelor's degree in communications, Journalism, Marketing, or a related field.
  • 6+ years' experience writing branded content.
  • Experience as a content writer, preferably in a corporate communications or marketing role.
  • Thorough understanding of branding, including the development of brand voice for various audiences.
  • Proficient in crafting compelling content for various formats and channels.
  • Excellent writing, editing, and proofreading skills, with a keen eye for detail.
  • Strong ability to research and grasp complex topics quickly and effectively.
  • Familiarity with SEO principles and content optimization techniques is a plus.
  • Exceptional organizational and time management skills to handle multiple projects simultaneously.
  • Strong interpersonal and communication skills to collaborate effectively with different teams and stakeholders.
  • Proficiency in using content management systems, productivity tools, and analytics platforms.

Nice-to-haves

  • Understanding or interest in Japanese culture.
  • Experience writing content for cross-platform campaigns.
  • Ability to create, implement, and monitor budgets.

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Life insurance
  • Paid time off
  • Referral program
  • Vision insurance
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