Creative Director - Consumer Brands

Schwan's Company - Minneapolis, MN

Full-time - Senior

Minneapolis, MN

Merchant Wholesalers, Nondurable Goods

About the position

The Creative Director for Consumer Brands at Schwan's Company will lead the in-house agency team, "The Pulse," focusing on crafting and executing innovative creative ideas for various food brands. This role involves developing industry-leading brand concepts and activations, leveraging pop culture and social media trends to create engaging content across digital channels. The Creative Director will manage a team of designers and content creators, ensuring high-quality creative output that aligns with business objectives and brand strategies.

Responsibilities

• Create original digitally focused content in collaboration with social media, design, and brand teams.
• Collaborate with external creative agencies and internal teams to create shareable content that drives engagement and growth.
• Work closely with copywriters, photographers, videographers, and designers on project deliverables.
• Manage and inspire a creative team of content creators, copywriters, and designers.
• Oversee the production process for major campaigns and internal video and photography assets.
• Manage creative priorities, planning, and organization to meet timelines efficiently.
• Balance internal workflow with the use of outside contract labor when needed.
• Collaborate with marketing team members to ensure creative initiatives align with strategic objectives.
• Maintain a high standard of creative output, ensuring all materials are on-brand and on-strategy.
• Responsible for archiving final files and overseeing the implementation of new content.

Requirements

• Bachelor's degree in advertising, graphic design, or a similar field.
• 8+ years of senior-level creative experience with team management at an agency or in-house agency preferred.
• Experience with technology and a wide variety of software applications on a mac-based platform, including Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects, and Acrobat) and MS Suite.