INIZIO EVOKE, AN INIZIO COMPANY - New York, NY
posted about 2 months ago
We are looking for a Creative Director (Copy) for Inizio Evoke. As a CD/Copy, you are a conceptual leader, assigned to lead one large or a collection of smaller accounts with a CD/Art partner. You will ensure the quality of the creative output to meet our clients' strategies and objectives. As a CD/Copy, you are expected to understand and contribute to both the copy and the visual expression of the ideas your team puts forth. This role can be hybrid in New York/Philadelphia or can be fully remote. You will report to the SVP, Group Creative Director. You will be required to work East Coast hours and will be occasionally asked to travel to the client (in New York). In this position, you will be a conceptual leader who sets and raises the bar for content development. You will collaborate with others to help solve problems and remain constantly aware of new developments within the industry to better service assigned clients. Your role will involve creating campaigns that live above one channel and guide the execution of tactics tailored to each. You will need to understand the "big picture" and use that knowledge to guide the programs of work assigned, supporting planning and strategy in the development of creative or project briefs. Additionally, you will lead the development and evolution of a brand style guide, acting as a brand steward. As a true performer, you will draw your audience in and let them feel the energy of an idea. You will manage direct reports, ensuring they are following agency processes and directing teams to deliver excellence. Your responsibilities will also include developing the creative and managerial skills of direct and skip-level reports, having a major presence in pitches from creating to managing to presenting, and understanding proposed budgets and staffing. Occasional travel to the client in New York will be required.