Creative Director, Experiential

Pinterest - New York, NY

Full-time

New York, NY

Professional, Scientific, and Technical Services

About the position

The Creative Director, Experiential at Pinterest will lead the development and execution of innovative experiential campaigns that resonate with diverse audiences across the US and Europe. This role emphasizes strong concepting skills and the ability to create unforgettable brand experiences, while fostering a collaborative and inspiring creative environment within the internal creative team, Pinterest House of Creative.

Responsibilities

• Develop innovative and impactful experiential concepts and strategies that align with business goals, brand vision, and audience needs.
• Craft compelling narratives that enhance audience engagement and amplify brand messages through experiential channels.
• Bring the Pinterest brand, product, and concept to life through scenic design and experiential activations that inspire audiences.
• Employ and integrate cutting-edge creative technology solutions to enhance experiential activations and bring Pinterest's product to life in unique and engaging ways.
• Produce scaled experiential creative systems, templates, and guidelines.
• Provide creative leadership and direction to a multi-disciplinary team including experiential producers, creatives, writers, designers, and art directors.
• Execute campaigns that effectively address cultural nuances and consumer behaviors in both US and European markets.
• Collaborate effectively with team members during the execution of work, ensuring cohesive and aligned campaigns.
• Leverage a diverse portfolio of past work, showcasing the ability to deliver across a range of budgets and project scales.
• Utilize tools like Figma and Adobe Creative Suite for design and project collaboration.

Requirements

• 10+ years of experience in creative roles with a robust background in both agency and in-house environments.
• Proven track record in concepting and executing experiential campaigns for B2B and consumer audiences.
• Exceptional storytelling skills with a passion for creating immersive and engaging environments and experiences.
• Expertise in integrating creative technology solutions to elevate experiential initiatives.
• Demonstrated success in producing work for audiences in the US and Europe.
• Strong creative leadership skills with the ability to inspire and guide a creative team through the complete creative process without direct management responsibilities.
• Significant experience in managing diverse projects, showcasing adaptability and creativity within varied budget constraints.

Nice-to-haves

• Experience with 3D modeling or sketch software.

Benefits

• Equity eligibility
• Flexible work model (PinFlex)
• In-office collaboration opportunities one to two times per week