Creative Director, The Studio - US Based Remote

Anywhere Real Estate - Buffalo, NY

Full-time - Senior

Buffalo, NY

10,001+ employees

Real Estate

About the position

As the Creative Director at Anywhere Real Estate, you will play a pivotal role in shaping the creative strategy of The Studio, our internal creative agency. Your primary responsibility will be to drive the development of a compelling creative vision that aligns with the company's marketing objectives. You will guide the creative process from concept to completion, ensuring that all creative outputs meet the highest standards of excellence. This role requires outstanding creative judgment across various mediums and channels, allowing you to translate marketing objectives into clear and actionable strategies. In addition to leading the creative direction, you will oversee the development of marketing strategies that support the company's goals. You will be expected to push for innovation and explore time-saving opportunities, particularly through the use of AI technologies. Your leadership will extend to providing creative direction for large initiatives, projects, and new business opportunities, ensuring that brand development and campaign concepts are executed effectively. Collaboration with the senior design team will be essential, as you continuously evaluate and improve creative processes to enhance efficiency and output quality. Maintaining brand compliance is another critical aspect of your role. You will ensure consistent brand usage across all marketing collateral while upholding brand integrity and evolution. Your strategic collaboration will connect the creative approach to the overall business strategy, aligning marketing strategies with business goals. Quality assurance will also fall under your purview, as you oversee both digital and print materials, lead regular inspiration and education series for creatives, and implement innovative creative strategies that elevate The Studio's reputation. This position is ideal for a visionary leader with a passion for storytelling and design, who is eager to transform and elevate the real estate experience through creativity. If you are ready to help shape the future at Anywhere Real Estate, we invite you to apply and join our dynamic team.

Responsibilities

• Drive the development of a compelling creative vision.
• Guide the creative process from concept to completion.
• Translate marketing objectives into clear strategies.
• Create marketing strategies that align with company goals.
• Push for innovation and explore time-saving opportunities (AI).
• Provide creative leadership including copy and design direction for projects.
• Lead brand development and campaign concepts.
• Collaborate with the senior design team.
• Continuously evaluate and improve creative processes for efficiency and quality.
• Ensure consistent brand usage across marketing collateral.
• Maintain brand integrity and evolution.
• Connect the creative approach to the business strategy.
• Align marketing strategies with business goals.
• Oversee digital and print materials for quality assurance.
• Lead regular inspiration and education series for creatives.
• Implement innovative creative strategies.

Requirements

• 7-10 years in senior creative leadership roles with successful brand campaigns.
• Extensive experience in digital design and proficiency in Adobe Creative Suite and relevant design software.
• Deep understanding of brand development, visual storytelling, and user experience.
• Excellent team management and collaboration skills.
• Exceptional communication and presentation abilities.
• Strong problem-solving skills and attention to detail.
• Experience in regulated industries is a plus.